Apple officially launched the iPhone 16 series on September 20, starting with markets like Australia and New Zealand. These are the first countries in Apple's global launch, including 40 countries and territories.
Users in Asia, the Middle East, Europe, and finally the Americas will receive the new products in the following days. Vietnam is not on the list of initial sales, but some Vietnamese users have traveled to nearby countries such as Thailand and Singapore to buy the new iPhone right from the first days.
The iPhone 16 series was introduced by Apple on September 9 (early morning of September 10, Vietnam time), with a design and specifications that are not much different from previous rumors. The four new iPhones include the iPhone 16, 16 Plus, 16 Pro and 16 Pro Max, equipped with notable improvements. For the standard iPhone 16 and 16 Plus versions, Apple has changed the camera design and added an Action button instead of the traditional volume mode switch. In addition, the main camera of both models has been upgraded to 48 megapixels, providing better image quality.
Meanwhile, the two Pro versions, including the iPhone 16 Pro and 16 Pro Max, are improved with a 0.2-inch larger screen than the previous generation. At the same time, the ultra-wide-angle camera has also been upgraded to 48 megapixels, allowing users to take photos with a wider viewing angle and higher resolution. All four iPhone 16 models are equipped with a new shutter button, creating convenience for users when using the camera.
In the Vietnamese market, major retail systems such as Viettel Store have started allowing pre-orders from 0:01 on September 20. Talking to Lao Dong, Viettel Store representative Nguyen Minh Khue shared that the starting price of iPhone 16 at the system is 17,990,000 VND for the standard version and 23,990,000 VND for the Pro version.
According to market experts, the iPhone 16 Pro Max Titan Desert version is attracting special attention from users thanks to its novel design and powerful configuration. This is predicted to be the best-selling model in the iPhone 16 line this year.
Apple's launch of the iPhone 16 has attracted great attention from the global technology community. With significant improvements in design and performance, along with attractive incentive programs from retailers, the iPhone 16 series promises to continue to maintain Apple's leading position in the smartphone market.