God of Wealth Day 2026: Lucky hour to depart, pray for fortune

Dương Đông |

The God of Wealth Day is an opportunity to start the new year with expectations of a favorable year and abundant fortune.

Chợ Hàng Bè bày bán bánh bao in chữ Tài, Phát, Lộc... vào dịp vía Thần Tài. Ảnh: Nguyễn Thúy
Hang Be market (Hoan Kiem ward, Hanoi) sells buns printed with the words Tai, Phat, Loc... on the occasion of the God of Wealth. Photo: Nguyen Thuy

God of Wealth Day is an occasion that many families and business households value during the year, especially on the 10th day of the first lunar month. On this day, people often prepare offerings, buy gold and prepare offerings with the expectation of a smooth and prosperous new year.

What day does the God of Wealth 2026 fall on?

According to the Lunar calendar, the Day of the God of Wealth is the 10th day of the first lunar month every year.

In the year of Binh Ngo 2026, the 10th day of the God of Wealth falls on Thursday, February 26, 2026 of the solar calendar.

In folk beliefs, January is the time to start the new year, so the God of Wealth worshiping ceremony on this day is especially valued. Many people believe that a smooth start will help the whole year's work go smoothly.

Lucky departure time on the Day of the God of Wealth Binh Ngo 2026

According to feng shui expert Nguyen Song Ha, on the God of Wealth Day of 2026, priority should be given to auspicious hours for departure, transactions or going to temples to pray for wealth.

Good hours include:

Tiger Hour: 3am - 5am

Mao hour: 5am - 7am

Snake hour: 9:00 - 11:00

Than hour: 3pm - 5pm

Dog hour: 7pm - 9pm

Pig hour: 9pm - 11pm

Favorable departure time frame according to Ly Thuan Phong:

1am - 3am and 1pm - 3pm: favorable for starting work and trading.

5am - 7am and 5pm - 7pm: good for praying for peace, luck, and meetings.

7am - 9am and 7pm - 9pm: suitable for welcoming good luck and implementing plans.

In addition, if you want to seek fame and open fortune, you can depart in the Southwest direction.

Fortune-telling custom on the 10th day of the God of Wealth

Offering to the God of Wealth on the 10th day of the first lunar month to express gratitude and pray for a smooth new year in business.

Buying gold is the most prominent activity on the Day of the God of Wealth. Many people believe that buying gold on this day helps "maintain the aura" of fortune for the whole year. In the year of Binh Ngo 2026, horse-shaped gold is of interest to many people because it is associated with the mascot of the year.

Information about good hours, directions for departure and feng shui items is for reference according to folk beliefs. The actual effectiveness depends on the plan, effort and conditions of each individual.

Nhiều mẫu mã vàng mới được bày bán trong dịp Vía Thần Tài. Ảnh: Minh Trang.
Many new gold designs are on sale during the Via Than Tai festival. Photo: Minh Trang.

Suggestions for tourists on the occasion of God of Wealth 2026

Tourists coming to major cities such as Hanoi or Ho Chi Minh City on the God of Wealth Day should note:

Gold shops are usually crowded from early morning until noon.

Many traditional markets strongly increase the number of people buying food for worship.

Prices of some offering items may fluctuate in the short term.

If you want to experience the atmosphere of the 10th day of the God of Wealth, visitors should go early to avoid long queues; prioritize public transport in the central area.

Combine visiting traditional markets to clearly feel the New Year customs of Vietnamese people.

Phố cá lóc nướng lớn nhất TPHCM trên đường Tân Kỳ Tân Quý tất bật xuyên đêm để kịp bán ngày vía Thần Tài. Ảnh: Chân Phuc
The largest grilled snakehead fish street in Ho Chi Minh City on Tan Ky Tan Quy street is busy all night to sell in the God of Wealth Day. Photo: Chan Phuc
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