Rayyan Arkan dikha, an 11-year-old boy, became a phenomenon on social media with the "aura farming" dance.
At the Pacu Jalur boat racing festival in Riau, Rayyan took on the role of Togak Luan, standing at the bow of the boat to stabilize the bow and stimulate the spirit of the rowing team.
He wore traditional costumes and scarves typical of the Riau people. One of dikha's impressive movements was to move rhythmically, pushing both arms to the left and right as if in harmony with the rowing beat. Although the boat moved at a fast speed, he still stood very balanced, without having to hold on to the mound.
In the video, the boy appears with stylish dancing movements on the bow of a speedboat. His moves are now considered the pinnacle of aura farming - a cyber term used to refer to someone expressing their cool air naturally.
In which, aura is understood as a source of energy or charisma that a person radiates, while aura farming means creating a positive energy, attracting and captivating everyones eyes.
The Indonesian boy from a small village has inspired a global trend, attracting a large number of social media users to follow, including many international stars in different fields.
On social networking platforms, videos simulating the "aura farming" dance of the 11-year-old boy quickly spread strongly and became a phenomenon.
From sports stars like Neymar, MotoGP racer Marc Marquez, soccer star Travis Kelce - Taylor Swift's boyfriend, to entertainment artists like V, Jungkook of BTS Korea, NCT wish, rapper HIEUTHUHAI of Vietnam... also spontaneously followed suit.
His popularity helped dikha be awarded the title of Tourism Ambassador of Riau province (Indonesia) and a scholarship to study by the local government.
At the same time, the boy also had the opportunity to meet Minister of Culture Fadli Zon in Jakarta and perform with his mother on national television. The Indonesian Ministry of Tourism has also shared dikha's video with the caption: "The Legend of aura".
Indonesian Culture Minister Fadli Zon said that dancing on a racing boat requires skills and high balance. Perhaps that is why people choose children over adults, because children are more likely to maintain balance.
dikha's mother, Rani Ridawati, also shared concerns about her son's safety, fearing that he could fall and be hit by a rider roof. However, she felt more secure thanks to the rescue team on duty and her son was a goose swimmer.
Rayyan Arkan dikha was born on December 28, 2014, in Kuantan Singingi, Riau, Indonesia. dikha is currently a 5th grade student and started dancing on a boat at the age of 9. His father and uncle are both Pacu Jalur boat athletes. dikha learned to dance through observation and self-expression.
The boy said: "Every time I meet him, my friends say, 'he is so famous.' dikha wanted to become a police officer in the future.
dikha advises those who want to follow his dance to prioritize health care to achieve their goals. On his personal Instagram page, he has more than 21,000 followers.