According to data from Google's Destination Insights, the US tops the list of 10 countries with the highest number of searches for Vietnam tourism in early 2025.
The remaining countries on the list include Australia, India, Japan, South Korea, the UK, Singapore, Germany, Canada and Malaysia.
The number of accommodation searches in Vietnam has skyrocketed by 15 - 30% since the end of November 2024. This trend continued until early February, with searches increasing by 30 - 45%.
According to statistics from the Vietnam General Administration of Tourism, in November 2024, Vietnam welcomed 69,237 US tourists, an increase of 16% over the same period last year. This figure increased to 73,000 in December 2024 and 92,000 in January 2025, marking a 25% increase over the same period last year.
This year, Vietnam aims to welcome 22 - 23 million international visitors after welcoming 17.6 million visitors last year. In January 2025, Vietnam welcomed 2.1 million tourists, the highest monthly figure ever recorded.
Currently, Vietnam is one of the attractive destinations for American and international tourists in particular. In addition to relatively low tourism costs, Vietnam has many famous scenic spots such as Ha Long Bay, Phu Quoc Island...
Beautiful beaches, majestic mountains and diverse ecosystems attract nature lovers and explorers.
Vietnam has a long-standing culture with many heritages recognized by UNESCO such as Hoi An ancient town, Trang An complex, Ancient Capital of Hue... In addition, many American tourists are interested in the history of Vietnam's war and often visit places such as Cu Chi Site, War Relics Museum in Ho Chi Minh City.
A series of dishes such as pho, banh mi, bun cha, fresh spring roll... are not only delicious but also have reasonable prices, suitable for the taste of many international tourists.
