Attracting customers from green tourism trends

Thanh Chân |

Travel and tourism businesses assess that green tourism has become a global trend, attracting strong interest.

Designing environmentally friendly tour products, encouraging tourists to participate in responsible tourism activities... are activities that travel and tourism businesses and accommodation service establishments are promoting investment in to develop green tourism.

Travel and tourism businesses assess that green tourism has now become a global trend, attracting strong interest from many domestic and foreign tourists. Meanwhile, Vietnam has great potential to develop green tourism thanks to its diverse and rich natural ecosystem. Green destinations also attract a large number of tourists.

Resorts also have activities and policies to reduce plastic items, creating green destinations such as using glass water bottles, encouraging tourists to use reusable products...

Speaking with Lao Dong Newspaper, Ms. Nguyen Nguyet Van Khanh - Director of Marketing Department of Vietravel Tourism Company said that the unit has been building many tourism products associated with preserving nature and local culture to promptly meet the needs and new tourism trends of many tourists.

Eco-tours, trekking and nature exploration are key products, creating conditions for tourists to experience and, at the same time, raise awareness of environmental protection.

Meanwhile, Saigontourist Travel Service Company is promoting investment in green tourism products in all business segments (international tourism, domestic tourism, foreign tourism). This is a development strategy and orientation in line with global tastes and trends.

The awareness of domestic and international tourists about the quality of services for green tourism products is increasingly enhanced. Therefore, these products are increasingly invested in and the quality of services is improved.

Currently, tourism companies cooperate with localities, businesses and communities to build green and sustainable tourism products. Thereby, contributing to environmental protection, creating more value for the tourism industry and bringing new and attractive experiences to tourists.

Vietnam's tourism development strategy to 2030 has also identified tourism development with a sustainable and inclusive orientation on the basis of green growth, maximizing tourism's contribution to sustainable development goals.

Thanh Chân
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