According to the Action Plan for Tourism Development in 2026 just issued by Khanh Hoa province, the locality strives to welcome about 18.8 million visitors, including 6.3 million international visitors and 12.5 million domestic visitors. Total tourism revenue is expected to reach about 77,000 billion VND.
To achieve the above goal, the provincial tourism industry will implement many solutions to improve service quality, while diversifying tourism products.
In which, the province continues to promote the strengths of sea and island tourism and high-class resorts, while promoting the development of new types such as conference and seminar tourism (MICE), cruise tourism, ecotourism and cultural tourism.
According to the orientation of developing tourism space, Nha Trang area continues to play the role of the province's tourism and service center, focusing on sea resort activities, entertainment, festivals and large-scale events.
Meanwhile, Cam Ranh is oriented to strongly develop high-class coastal resorts; while Van Phong area aims to develop marine and island ecotourism, resorts associated with nature conservation.
In parallel with product development, Khanh Hoa province also focuses on expanding the international tourist market. Key markets such as Korea, China, Russia and some Central Asian countries continue to be promoted for exploitation.
The local tourism industry is coordinating with airlines and travel businesses to strengthen international routes to Cam Ranh International Airport, thereby attracting more tourists to Khanh Hoa.
In addition, the province will continue to promote and advertise in potential markets; strengthen tourism development links with localities in the South Central Coast and Central Highlands regions. Many large-scale cultural, sports and festival events are expected to be held during the year to increase the attractiveness of the destination.
Another important task is to build a safe and civilized tourism environment. Functional agencies will strengthen inspection and handling of violations in tourism business activities, prevent the situation of overcharging and defrauding tourists, contributing to building a friendly and professional destination image.
Khanh Hoa province also orients tourism development towards green and sustainable directions, associated with protecting natural resources, especially marine and island ecosystems. New tourism projects are encouraged to apply environmentally friendly models, energy saving and waste reduction.
The implementation of the 2026 tourism development plan is expected to create momentum to promote economic growth of the province, and at the same time gradually make Khanh Hoa an attractive international tourist destination in the region.
