Rankify Korea used a big data analysis program to synthesize the search volume of Google Trend Index and Naver (Korean social network) in the first week of July and compare it with the last week of June. According to the results Results announced on July 15, the first 3 destinations most loved by Korean customers include Phu Quoc, Nha Trang (Vietnam) and Tokyo (Japan).
In the first week of July, Phu Quoc reached 12,855 points, an increase of 2,962 points compared to the last week of June. Next, Nha Trang ranked 2nd with 10,157 points and Tokyo (Japan) was in 3rd place with 3,796 points, an increase of 461 points. point.
The remaining cities in the top 15 include Bangkok, Phuket (Thailand), Kuala Lumpur (Malaysia), Nagoya (Japan), Barcelona (Spain), Kyoto (Japan), Hanoi (Vietnam), Paris (France), New York (USA), Sydney (Australia), Shanghai (China) and Munich (Germany).
In addition, analysis of preferences by gender and age at each destination shows that Phu Quoc is more popular with Korean female tourists, accounting for 67%. Among them, the 30-39 age group chooses to come here the most. In Nha Trang, the number of female tourists accounts for 64%, of which the age group 30-39 still accounts for the largest proportion.
Previously, Kyowon Tour Travel Easy Group announced foreign travel trends in the third quarter of 2024 and popular travel destinations, in which Vietnam surpassed Japan to become the favorite destination of Koreans. .
Statistics on tourism trends in the third quarter, including summer vacation and Chuseok (Mid-Autumn Festival) holiday, show that Vietnam has become a popular destination for Korean tourists of all ages, leading to increased demand. Bookings increased dramatically. Quarter 3/2024 is also the first quarter when Vietnam surpasses Japan with a booking rate of 13.7%, higher than Japan's 13.2%; followed by China with 11.7%; Thailand is in fourth place (9.0%); and Mongolia (7.1%) in fifth place.
Korea continues to be Vietnam's largest tourist sending market in the first half of 2024 with 2.2 million arrivals (accounting for 25.8%). In the coming time, the tourism industry is expected to continue to welcome a large number of Korean visitors, because localities and travel agencies carry out many stimulus activities, promotions and incentive programs specifically for this market.
