On July 30-31, the Phu Tho Tourism Association chaired a survey and tourism product linkage program in 2025, with the participation of 80 delegates who are representatives of associations and tourism businesses in Phu Tho, Ninh Binh, Son La, Yen Bai provinces.
The program aims to strengthen inter-regional cooperation, build tours and unique tourism products, and promote the existing advantages of the Northern Midlands and Mountainous Areas.
Within the framework of the program, delegates conducted field surveys at typical destinations in Phu Tho such as Long Coc tea hills, Ngoc Dong ecological village... Tour delegations and surveys of services at Thanh Thuy hot mineral tourism area; accommodation - service providers such as Long Coc Ecolodge resort, Kieu Anh restaurant - hotel complex...
Here, businesses have the opportunity to directly evaluate their potential, infrastructure and existing tourism products to jointly build more effective service packages.

Notably, representatives of associations and enterprises signed a comprehensive cooperation agreement. Accordingly, the parties will accompany in building tours, developing a common tourism service chain with a reasonable price policy; supporting each other in communication and promotion, improving capacity and quality of customer service.
Units are committed to proposing and removing difficulties to promote the effective development of the tourism industry, reporting to management agencies and the Vietnam Tourism Association, contributing to the development of the tourism industry to become a spearhead economic sector in the future.
Phu Tho Tourism Association has developed a specific action plan to promote the role of this linkage, aiming to create a diverse, professional product chain, exploiting the strengths of Dat To tourism in the overall connection with neighboring provinces.
This is an opportunity for businesses from Ninh Binh, Son La, Yen Bai... to introduce their own products to partners in Phu Tho and vice versa.

Mr. Nguyen Ngoc Lan - Chairman of Phu Tho Tourism Association - shared: "We will coordinate with relevant units to organize events, tourism fairs and build "new space experience" tours, bringing attractive and different products to tourists. At the same time, the association also focuses on expanding connections with major travel agencies nationwide, especially in Hanoi, Ho Chi Minh City and the provinces in the Red River Delta - key markets of Phu Tho tourism".
At the same time, Phu Tho tourism businesses and provinces in the region will increase promotion on digital platforms, promote communication of the campaign "Phu Tho Tourism - various to love", introduce unique values to a large number of domestic and foreign tourists.
This cooperation program is expected to create a strong push, contributing to helping tourism in the northern mountainous provinces, especially Phu Tho, break through, rise to become a safe, attractive destination and a potential tourism center in the future.
Currently, Phu Tho province is a dynamic administrative unit, with an area of over 9,300 km2, a population of over 4 million people, and a rich tourism ecosystem: from Hung Vuong worship, Hat Xoan, Hung Temple, to Tay Thien - Tam Dao, Muong village, Dao village, Trung Du tea hill, lake ecological resorts, international-class golf courses... This is an important foundation for Phu Tho to promote regional linkages and develop sustainable tourism in the coming time.