At 7:00 a.m. on August 16 (Vietnam time), Kpop female idol Lisa (member of group Blackpink ) officially released the new song "New Woman" on music platforms and MV on YouTube.
This is Lisa's second solo song since separating from YG Entertainment, and also her second song in 2024, after "Rockstar".
“New Woman" was anticipated before its release, because Lisa will collaborate with Grammy Award-winning Spanish singer and songwriter Rosalía .
The Thai star showed his willingness to spend when continuously investing in producing MVs that are meticulous in image and context... from "Rockstar" to "New Woman".
The MV "New Woman" overwhelmed viewers because Lisa continuously transformed with unique shapes and impressive backgrounds.
It is known that the director of the MV "New Woman" is Dave Mayers - the person behind many MVs for famous European and American artists such as "Espresso" by Sabrina Carpenter, "Adore You" by Harry Styles, "No Tears Left To Cry” by Ariana Grande, “ME!” by Taylor Swift, “Bad Guy” by Billie Eilish…
However, in contrast to the visual gratification, the song "New Woman" is controversial.
Some opinions say that Rosalía's solo segment does not fit well with the overall song. This segment suddenly changes the rhythm, making many audiences feel like they are listening to a different song.
Only in the second half of the song, when Lisa and Rosalía harmonized, "New Woman" received more positive reviews.
On the other hand, there are viewers who commented that both " Rockstar " and "New Woman" have not made as much of an impression as the songs when Lisa was still active at YG Entertainment.
However, many fans of the female idol left encouraging comments, encouraging Lisa to confidently pursue what she wants to do and try new things.