On his personal page, Son Tung M-TP officially announced images promoting the international music project named "Come my way", confirming the collaboration with billion-view Vietnamese-American rapper Tyga.
Besides the musical element, the cultural interweaving image between the two artists immediately attracted the attention of professionals and fashion-loving audiences.
In the poster, the context of the city lighting up modernly serves as a background for the appearance of two artists with two complementary clothing orientations.
Contrary to speculations about a purely street-style, Son Tung M-TP chose a more royal and refined appearance when standing next to the owner of the hit "Taste".
If American rapper Tyga is loyal to the characteristics of West Coast Hip-hop culture - including a white-toned puffer jacket, a Detroit Tigers baseball cap and a large chain necklace studded with diamonds, Son Tung M-TP brings a somewhat elaborate and "high fashion" Asian overall look.
The male singer chose a fur coat with ombre colors from cream white to gray-brown.
The massive shape of this design not only creates a strong visual effect but also reflects the trendy upper-class fashion trend in the world.
Moderation is shown through thin metal-rimmed glasses, minimalist rectangular lenses, helping to balance the weight of fur outfits.
At the same time, metallic silver gray hairstyles combined with large earrings and rings bring a modern look, close to the futuristic trend.
From experimentation to shaping identity
To have a mature and international image as it is today, Son Tung M-TP's fashion style has gone through many stages of clear shifts, associated with each milestone of his career over the past decade.
In the early stages of his career with hits such as "Con mua ngang qua" or "Em cua ngay hom qua", the male singer's fashion was greatly influenced by the K-Pop style.
Audiences at that time often saw him appearing in colorful outfits, complex layers, brightly dyed hair (blue, pink, red) and rebellious accessories. This was a test phase full of personality but also received many mixed opinions from public opinion.
The breakthrough period in shaping the style of the male singer probably started from 2017 to 2021 as a "branded player".
When establishing his own company and shaping an independent path, Son Tung M-TP's fashion thinking turned a new page. He started to regularly use the most luxurious brands such as Saint Laurent, Gucci, Louis Vuitton or Celine.
The style of the male singer during this period blended between the elegance of high-end tailored suits and the liberal spirit of luxury street fashion.
The peak of this period was the Western-style image mixed with aristocracy in the MV "Give Me You" (2019) - a product in collaboration with Snoop Dogg.
In recent years, Son Tung M-TP's fashion has tended to shift towards minimalism but focusing on form and material.
Instead of eye-catching contrasting colors, he prioritizes neutral colors such as black, white, beige or dusty denim. The outfit shapes also become looser, more liberal and more applicable.
The image in the poster "Come my way" can be seen as a strategic and reasonable step in terms of image of Son Tung M-TP. No longer a young person chasing trends, this outfit choice shows his understanding of international fashion language: sufficiently luxurious to stand next to a global star, but also sufficiently sophisticated to maintain personal identity after many years of shaping style.
