Each product of the Japanese brand carries a constant effort to fulfill two seemingly simple but meaningful things: taking care of the family and enhancing the experience of life.
From the first "revolutionary" inventions
In 1930 Japan was still gradually modernizing, Toshiba introduced the first refrigerator and electric laundry machine. These products are considered a milestone in the boom period of household technology.
From that foundation, Toshiba is steadfast in its mission of bringing technology to serve people. In the period of 1970 - 1990, the company pioneered the application of IH high-speed technology, allowing direct heating by magnet instead of traditional heat alloys. The rice grains are therefore cooked evenly, more fragrantly, and have a stronger flavor. Entering the 21st century, breakthroughs such as vacuum pressure or Enzyme umagi activation continue to position Toshiba as a symbol: technology blends with culinary quintessence and family love.

Since 2000, Toshiba has continued to maintain the pace of innovation by integrating many advanced technologies. Notable is the vacuum pressure technology, which helps shorten soaking and cooking time, while limiting the oxidation process, thereby keeping the rice grains fresh for a long time. In parallel, Enzyme Umami activation technology was developed to optimize the release of natural sweetness in rice, bringing nutritious meals with rich flavor.
Bringing the #Details Matter philosophy ahead of schedule
If technology is the common language of the modern world, then for Toshiba that language is written with the #Details Matter philosophy in the spirit of valuing every small detail to create a perfect whole. Throughout its 95-year journey, this is the red thread connecting all generations of products, the foundation for Toshiba to become a symbol of the Japanese spirit in the global home appliance industry.
Continue the heritage journey with UMAMI Series
UMAMI Series is the latest testament to that spirit: a generation of rice cookers born from the #Details Matter philosophy, crystallizing cooking art and meticulous processing techniques. Toshiba also renews the way people feel about a delicious, truly "competitive" meal in his own kitchen.
With the RC-18DR5UVN model, 4mm thick bottom pot, antibacterial coated with Binchotan, Toshiba offers an ideal choice for most young families who love comfort and sophistication.The minimalist design with two tones of black and white makes the product easy to harmonize with many different kitchen styles, while the powerful performance makes the RC-18DR5UVN expected to be a "national rice cook" in the segment.

The highlight of this model is the exclusive Enzyme Umami activation technology, which helps increase the cooking temperature to 70°C to activate the natural enzyme in the rice grains, then maintain it at 60 degrees Celsius to retain the sweetness and natural fragrance.
Meanwhile, RC-18VXWVN(W) represents the standard of the high-end segment. The focus of the product is the advanced vacuum cleaning technology developed by Toshiba, which helps shorten the soaking and cooking time by removing air from the rice core, while preventing oxidation to keep the rice fresh for 40 hours.

The RC-18VXWVN(W) model is equipped with modern Induction Heating technology, allowing the pot to be heated directly instead of transferred through the heat source like regular pots. Thanks to that, the temperature spreads evenly and strongly from three directions, helping each grain of rice to cook evenly, preserving its flexibility and natural flavor.
RC-18VXWVN(W) is manufactured in Japan, with a 7mm thick pot lining covered with KAMado Bichotan anti-stick, providing superior durability and longevity.
Toshiba's nearly 100-year journey continues for each product to convey the message: Technology is only truly valuable when touching human emotions.
Experience Toshiba's "business-use" product line right away to feel the sophistication starting from every small detail!
https://www.toshiba-lifestyle.com/vn/thiet-bi-nha-bep