Accordingly, the song "ExtraL (feat. Doechii)" in his debut studio album "Ruby" was certified Gold by the Recording Industry Association of America (RIAA).
According to RIAA standards, Gold certification is for songs and albums with 500,000 units or more sold in the US, calculated on total sales and convertible listens. The next thresholds include platinum (from 1 million units), multi-platinum (from 2 million) and Diamond (from 10 million). ExtraL reaching the Gold mark shows the stable consumption of solo products from a K-pop idol artist in a market that is strictly regulated as the United States.
With ExtraL, Jennie currently owns a total of 4 songs certified by RIAA, setting a record as the K-pop solo artist with the most RIAA certifications to date. Previously, she received a platinum certification for the collaboration "One of the girls" with The Weeknd and Lily-Rose Depp, while "Mantra" and "Like Jennie" both achieved Gold certification.
Notably, this is the third song in Ruby to be certified by RIAA after Mantra and Like Jennie. This makes Ruby one of the rare albums of a K-pop solo artist with multiple songs at the same time surpassing certification standards in the US, showing the project development strategy in the direction of focusing on the overall album, not just a single hit.
ExtraL was released as a opening song for Ruby, with a modern hip-hop color, featuring rapping by Jennie and rapper My Doechii. This combination helps the product reach a better international audience, while creating a different highlight for the female artist's solo project.
In the context that Blackpink members have all promoted their individual activities, the new achievements at RIAA with ExtraL and the album Ruby are considered an important step forward in Jennies solo journey, while also expanding the K-pop artists mark on the global music industry map.
