From June 19 to July 19 (Korean time), the Korea Brand Reputation Index analyzed big data of 755 male K-Pop idols currently active to determine their brand value rankings. This index has taken into account data including consumer participation, communication activities, community activities, etc.
According to the Korea Brand Reputation Index, Jimin achieved a total of 5,349,496 brand points in July, helping him maintain his No. 1 position for the second consecutive month.
Following closely behind in second place in July was BTS member Jin, with a total score of 4,791,370. Big Bang's G-Dragon once again took 3rd place for the second consecutive month with Jimin, reaching 4,275,862 points.
The top 30 male Kpop idols with the highest brand value in July are: BTS' Jimin, BTS' Jin, Big Bang's G-Dragon, BTS' ASTRO's Cha Eun Woo, BTS' Jungkook, Kang Daniel, BTS' V, BTS' GOT7' Jinyoung, BTS' Yunho, BTS's SUGA, BTS' J-Hope, Park Ji Hoon, BTS's RIIZE, RM, EXO's Baekhyun, super Junior's Kyuhyun, Hwang Min Hyun, SHINee's Sung Hanhobin, TXT's Heonjun, Super Junior's Heechols, Sunwoo's Taizols, SHINee' Hoshi Seventeen, Soobin's TXT, SanEE, ATZye, Boyzye, The Ming, Highlight's Doong Doong, and Bigpoint.