The "third-hand love" scandal of actor Sakaguchi Kentaro is shocking the Japanese entertainment industry. Shukan Bunshun released evidence revealing Sakaguchi Kentaro, who was a hair model, had an affair with actress Nagano Mei during a date with his girlfriend.
A detail in the incident that attracted the attention of the audience and the media was that both Sakaguchi Kentaro and Nagano Mei are ambassadors of the luxury brand Prada - a fashion brand that has built a "strange" reputation in Asia.
In recent years, many Asian ambassadors of this fashion house have been involved in scandals, scandals, and even their careers have been ruined.
This has sparked controversy about the prada curse in the entertainment industry and fan community, especially in Korea and China. The curse of Prada has also become a search keyword after a series of scandals by ambassadors.
In fact, Nagano Mei had to terminate her contract with Prada right after she was exposed for her affair with a 15-year-old actor who already had a wife and children Tanaka Kei, in April 2025.
A month earlier, Prada also announced the termination of the contract with actor Kim Soo Hyun because he was accused of dating the late actor Kim Sae Ron when she was a minor. Although he denied it and the case is under investigation, there is no final outcome.
In the past, Prada was a fear of the Chinese and Korean fan communities because of a series of controversial ambassadors, being criticized, boycotted and having to leave the entertainment industry.
In Korea, before Kim Soo Hyun, two Prada ambassadors, Chanyeol (EXO) and Irene (Red Velvet), were involved in a scandal over love and attitude issues.
But the most shocking was still the scandal of some Prada ambassadors who are Chinese stars.
In 2021, actress Trinh Sang was "banned from broadcasting" (banned from performing artistic activities) because of a scandal to go to the US to hire a surrogate mother, abandon a child and had to pay a fine of 299 million yuan for tax evasion.
In 2022, actor Ngo Diec Pham was sentenced to 13 years in prison for rape. Ngo Diec Pham was once classified as the " Four Great Traffic" group - idol stars with the largest fan base and greatest influence in the country of a billion people.
Ly Dich Phong used to be a male star on par with Ngo Diec Pham, but in 2022, the actor's prostitution was exposed, and his career completely collapsed.
In 2023, male singer Thai Tu Khon was accused of forcing his girlfriend to have an abortion. His mother hired a detective to monitor and illegally set up a hidden camera in front of the girl's house.
The public criticized Thai Tu Khon's behavior as a serious violation of ethics. His domestic artistic activities were limited for many months, and his image and reputation have declined since then.
The handsome man of "That Year's Girl We Chased Along" Kha Chan Dong also ruined his career through drug use.
They are all Prada ambassadors.
