Culture

Hue people flock to the river to watch the Trieu Son Dong boat race

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HUE - The Trieu Son Dong boat race (Hoa Chau ward) took place sôi động, attracting a large number of people, preserving the rural culture of Hue.

National Brand Repositioning

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Vietnam is rising to become a bright spot on the tourism map, but in an era of soft power competition, owning resources alone is not enough. The deciding factor is what images, emotions, and stories the world remembers about the national brand.

Vietnam - Japan Festival in Ho Chi Minh City gathers more than 300 booths

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Ho Chi Minh City - The 11th Vietnam - Japan Festival will take place on August 7-8, gathering more than 300 booths and many unique cultural and artistic exchange activities.

Love mismatched

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There are relationships that look full from the outside, like holding hands, taking pictures together, words are still gentle, sometimes still very gentle. But inside, the balance has tilted. One person gives to wear their hands, one acquaintance receives to be carefree. One person always has to look at their face to live, one person sees love as the right to control.

National image promotion strategy: Spreading a clear and attractive Vietnamese image

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Decision 173/QD-TTg of the Prime Minister opens up a new national communication strategy, aimed at promoting the professional and synchronous image of Vietnam, enhancing its position and global attraction.

Co Dam Ca Tru with concerns in preservation and transmission

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Ha Tinh - In difficulties, artisans are still burning with passion for preserving and passing on Ca Tru Ca Tru Co Dam.

Discovering famous Sinh village folk paintings in Hue

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HUE - Explore Sinh village - a place that preserves unique folk paintings, associated with beliefs, rituals and peaceful wishes of Hue people every Tet holiday.

Young people are excited to wear ao dai to enjoy spring in Ha Dong silk village

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Hanoi - In the early days of spring, Van Phuc silk village is bustling with ao dai colors, becoming a spring travel destination for many young people.

Traditional souvenir booth maintaining Hanoi's spring beauty

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Hanoi - At the beginning of the year, many traditional souvenir stalls imbued with cultural identity create stopovers for tourists when visiting the Capital.

Horse transforms into dragon in Hue's heritage space

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In Hue, the image of a horse transforming into a dragon - a long horse, is decorated in many palaces, communal houses, pagodas, and even becomes a symbol of the Hue Festival.

People in Hue flock to pagodas to pray for good luck at the beginning of Spring

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HUE - In the first three days of the 2026 Lunar New Year, pagodas and ancient temples in Hue are crowded with people and tourists coming to worship Buddha and pray for peace in a solemn atmosphere.

1,500 people parade street culture during Tet in Dien Bien

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Dien Bien - 1,500 people have just participated in traditional folk musical instrument performances combined with street cultural parades.

Unique 24 clan temples are national-level relics in Quang Ninh

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Quang Ninh - 24 clan temples in the old Quang Yen town ranked as national relics are not only a very unique feature of Quang Ninh.

Crowded tourists, Trang An eco-tourism area overloaded

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Ninh Binh - In the afternoon of February 19 (ie, the 3rd day of Tet), tens of thousands of tourists flocked to Trang An eco-tourism area to visit, causing overload here.

People excitedly go to Tran Temple in Ninh Binh on the 3rd day of Tet

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On the 3rd day of Tet, Ninh Binh people flocked to Tran Temple to pray for peace in the first days of the new year.

Hue tourism has revenue of 241.5 billion VND per day

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HUE - During the Lunar New Year, Hue tourism is expected to welcome 500,000 visitors, with estimated revenue of 1,050 billion VND.

Yen Tu welcomes about 20,000 visitors on the 3rd day of Tet

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Quang Ninh - On February 19th (3rd day of Tet), the Yen Tu relic and scenic area welcomed about 20,000 visitors.

People celebrate Tet with puppets, soaking in cold water to exchange for audience smiles

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Mekong Delta - Under the cold water, puppetry artists are diligently performing to bring laughter and traditional cultural features to the audience on Tet.

Tourists flock to famous relics in Thanh land at the beginning of the new year

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Thanh Hoa - In the first days of the new year, thousands of people and tourists flocked to famous relics to sightsee and pray for good luck.

Phu Ung Temple Festival and educational significance for future generations

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The Phu Ung Temple Festival is not only an occasion to commemorate the merits of General Pham Ngu Lao but also has educational significance for future generations.