Hai Phong will build a culinary city brand through famous food tours

Mai Dung |

Hai Phong - On the morning of October 16, the Department of Culture, Sports and Tourism organized a conference to promote and train to improve the quality of street food tourism products.

Speaking at the opening of the conference, Mr. Tran Van Ngoc - Deputy Director of the Department of Culture - Sports and Tourism of Hai Phong City - emphasized that Hai Phong Food tour has stood out on the Vietnam tourism map in recent years as a new and attractive highlight for the land of Hai Phong's seaports.

Unlike the elegance and sophistication of Hanoi cuisine or the sophistication and gentleness of Hue cuisine, Hai Phong cuisine has a free and individual flavor, a characteristic formed through the process of interacting and transferring many cultures.

Dishes such as spicy bread, crab noodles, spring rolls, Vietnamese sticky rice, pate, chamomile tea or coconut milk coffee... have become unforgettable culinary "icons" for locals and tourists.

Promoting that unique value, in recent years, the city has coordinated with units and businesses to develop food tourism - making cuisine an attractive tourism product.

The Hai Phong culinary map is issued, introducing a series of delicious dishes with famous restaurant addresses, helping visitors easily experience the typical flavors of the cuisine of the port city.

Food tours have quickly become a unique tourism product, thereby contributing to promoting the image of Hai Phong to domestic and foreign friends.

After the merger with Hai Duong, the Hai Phong culinary map not only retains its characteristics but also becomes richer thanks to the presence of new specialties of the land such as crab cakes, crab feathers, bun ca don gian...

In order to improve the quality of Hai Phong food-tour tourism products, make food tours one of the attractive tourism products of the locality and aim to build the brand "Hai Phong - culinary city", the Department of Culture, Sports and Tourism organized a conference to support and guide street food businesses and related units in the city to improve sales skills and serve tourists, promote the application of information technology in business activities.

Thereby, not only improving and enhancing the quality of service of our unit but also joining hands to contribute to promoting the image of friendly and hospitable Hai Phong people.

Dai dien cac co so kinh doanh dich vu am thuc duong pho. Ảnh: Hoang Khoi
Representatives of travel service businesses and street food businesses attended the program. Photo: Hoang Khoi

The program has the participation of 120 delegates representing organizations and individuals selling delicious food, street food, other specialty gifts and travel and transportation businesses in the wards: Do Son, Nam Do Son, Hung Dao, Duong Kinh.

At the program, representatives of the City Food Safety and Hygiene Department guided on ensuring food hygiene and safety for street food businesses; representatives of Hai Phong College of Tourism guided the implementation of the Regulations on civilized tourism behavior; representatives of Vitamin Network Media Company guided on promotion skills, introducing to attract customers on social networking platforms (Tiktok, Facebook): skills to film, take photos, write content and attraction tricks, increase access...

Representative of the local government, Mr. Le Quoc Tien, Party Secretary, Chairman of the People's Council of Do Son Ward said "Do Son Food Festival is not only a trip to enjoy food, but a cultural journey, experience, and connection.

From a bowl of crab noodle soup with a smoky taste, a plate of crispy jelly salad, to the grilled pork fat or the salty texture - each dish tells a story about the people of Do Son, about the sea of tolerance and the warm hospitality of the guests.

In the current digital age, we have powerful tools such as TikTok, Facebook, Zalo, artificial intelligence (AI) to take those values further. I believe that every Do Son person is a "culinary ambassador", when each dish is told through a story, spread through technology, bringing the Do Son culinary brand far".

Mai Dung
TIN LIÊN QUAN

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