Crowds line up to enjoy banh mi in Ho Chi Minh City

    Chân Ánh |

    Ho Chi Minh City - Despite queuing, diners are still excited to experience the vibrant atmosphere and diverse flavors of banh mi at the Vietnam Banh Mi Festival.

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    The 4th Vietnamese Banh Mi Festival in 2026 is attracting a large number of people and tourists to enjoy and experience.
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    Chị Nguyễn Thị Thanh Thảo - Trưởng phòng Truyền thông ABC Bakery cho hay việc tham gia lễ hội không chỉ nhằm giới thiệu sản phẩm mới mà còn góp phần lan tỏa hình ảnh bánh mì Việt Nam đến gần hơn với du khách quốc tế. Doanh nghiệp này kỳ vọng, nhờ diễn ra trong dịp nghỉ lễ kéo dài, lượng khách đến lễ hội năm nay sẽ tăng mạnh so với năm trước, với mục tiêu tiêu thụ khoảng 2.500 ổ bánh mì mỗi ngày, góp phần tạo nên một mùa lễ hội sôi động và ấn tượng.
    The atmosphere at the stalls is always crowded with customers, many areas recorded long queues waiting to buy bread.
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    Representatives of ABC Bakery said that participating in the festival is not only to introduce new products but also to contribute to spreading the image of Vietnamese banh mi closer to international tourists. This business expects that the number of visitors to the festival this year will increase sharply compared to last year, with the goal of consuming about 2,500 banh mi per day, contributing to creating a vibrant and impressive festival season.
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    Although the number of customers is very large and we have to queue, the festive atmosphere is joyful and exciting, making the experience more interesting" - Ms. Tu Uyen (Binh Phu ward) shared.
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    The diversity of flavors and creative variations have made the familiar dish more attractive, attracting diners of all ages.
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    This year, the Vietnamese Banh Mi Festival gathers 168 booths with many rich activities, including performances of 50 banh mi dishes, art performances every night and many free banh mi distribution hours for visitors.
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    This festival is also a place for the intersection of Vietnamese and French cultures. Rich experiential spaces such as the festival gate are the mascots of the Year of the Horse and the small scenery of lotus flowers, the Eiffel Tower made of bread, attracting a large number of people and tourists to visit and check-in.
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    The 2026 Vietnamese Banh Mi Festival with the theme "Vietnamese Banh Mi: World culinary values - Spreading across five continents", lasts until April 26th at Le Van Tam Park.
    Chân Ánh
    TIN LIÊN QUAN

    Vietnamese Banh Mi Festival 2026 is packed with visitors

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    Ho Chi Minh City - The 2026 Vietnamese Banh Mi Festival gathers 168 booths with many rich activities, attracting a large number of people and tourists to visit.

    Unique vermicelli mixed with squid in Hanoi, customers queue for half an hour to get a table

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    Hanoi - The vermicelli soup with squid mixed in Trung Yen alley impresses with its unique crispy fried dried squid toppings, always in a crowded situation.

    International guests enjoy Vietnamese bread. Photo: Ngoc Anh

    Vietnamese Banh Mi Festival returns with a series of attractive activities

    |

    Ho Chi Minh City - The Vietnamese Banh Mi Festival 2026 will be held on April 23-26 with many rich experience spaces.

    Vietnamese Banh Mi Festival 2026 is packed with visitors

    CHÂN ÁNH |

    Ho Chi Minh City - The 2026 Vietnamese Banh Mi Festival gathers 168 booths with many rich activities, attracting a large number of people and tourists to visit.

    Unique vermicelli mixed with squid in Hanoi, customers queue for half an hour to get a table

    NGUYỄN ĐẠT |

    Hanoi - The vermicelli soup with squid mixed in Trung Yen alley impresses with its unique crispy fried dried squid toppings, always in a crowded situation.

    Khách quốc tế thưởng thức bánh mì Việt Nam. Ảnh: Ngọc Ánh

    Vietnamese Banh Mi Festival returns with a series of attractive activities

    Thanh Chân |

    Ho Chi Minh City - The Vietnamese Banh Mi Festival 2026 will be held on April 23-26 with many rich experience spaces.