Of which, international visitors are estimated to reach 4.3 million, up 11% compared to 2024, equal to 143% compared to 2019; domestic visitors are estimated to reach more than 6.2 million, up more than 2% compared to 2024, equal to 130% compared to 2019. Revenue from accommodation, food and beverage, and travel in 2025 is estimated to reach 40.7 trillion VND, up 11% compared to 2024, equal to 197% compared to 2019.
According to the Department of Tourism of Da Nang City, in 2025, the tourism industry will focus on removing difficulties and obstacles to implement 3 breakthroughs to promote the city's tourism development including (tourism products, market - flight routes and service quality).
Including the opening of Danang Museum at 42 Bach Dang - New products, services and shows at tourist attractions: Danang Downtown, Sunworld Ba Na Hills...
In particular, organize events and festivals: Danang International Fireworks Festival 2025, Asian Film Festival, Danang Food Tour Festival 2025, Enjoy Danang Festival 2025, Nippon Festival... In addition, deploy Danang Food Tour campaign. Organize Tea Tour on Ban Co peak, Son Tra peninsula...
In order to make a breakthrough in service quality and human resource quality for tourism, Da Nang will develop, announce and organize the application of the "High Quality" Criteria Set in tourism activities/services in the city.
Support businesses in organizing seminars, vocational skills training, experience sharing, customer service situation handling, customer care; training in preparing dishes with standard Vietnamese and international regional flavors to create new tourism products.
Businesses and tourism establishments commit to and implement training to improve skills and service quality for the management and service teams of the unit. Pilot organization of ranking tour guides.
In addition to the above goals, in 2025, Da Nang will strive to ensure the tourism environment; implement planning and key development orientations of the industry according to the roadmap; propagate and disseminate laws, inspect and examine tourism activities.
