Dak Lak province will organize the 9th Buon Ma Thuot Coffee Festival in 2025 with the theme "Buon Ma Thuot - Destination of world coffee" from March 9.3-13, 2025 in Buon Ma Thuot city and some localities in the province.
Speaking at the press conference, Mr. Nguyen Tuan Ha - Permanent Vice Chairman of Dak Lak Provincial People's Committee, Head of the Organizing Committee of the 9th Buon Ma Thuot Festival in 2025 said that coffee is an agricultural product that plays a very important role in socio-economic life, bringing livelihoods to people, especially people in the Central Highlands in general, Dak Lak province in particular.
Buon Ma Thuot is known as the coffee capital of Vietnam, with the largest coffee area and output in the country, with an area of about 210,000 hectares, annual harvest output reaching more than 520,000 tons, accounting for more than 30% of the national output.
Dak Lak coffee has been exported to hundreds of countries and territories around the world, always playing an important role in the socio-economic development of the province.
The 9th Buon Ma Thuot Coffee Festival in 2025 will have official activities and some activities in response to the festivals of the localities. This year's festival will have new highlights such as the digital content creation contest to promote the festival on the online environment, the groundbreaking ceremony of Trung Nguyen Legend energy coffee factory, the "accompanying and sharing" coffee shop at the historical - cultural relic site of CADA plantation, Krong Pak district...
This is a practical activity to celebrate the 50th anniversary of the Buon Ma Thuot Victory Day, the liberation of Dak Lak province (March 10, 1975 - March 10, 2025). This is an important event, contributing to promoting the Buon Ma Thuot coffee brand, building the image of Buon Ma Thuot city as "Coffee City of the World". At the same time, it contributes to enhancing the position of the Vietnamese coffee industry in the international arena and promoting the socio-economic and tourism development of Dak Lak province.
Honoring coffee growers, processing and traders. Introduce tourism potential, promote investment in the coffee and agricultural products sector. Introduce and promote the traditional culture typical of ethnic groups, especially the cultural space of the Central Highlands gong - a masterpiece of truyen hinh and intangible cultural heritage of humanity.
