Thousands of people flock to attend the launching ceremony of the sea tourism brand in Ninh Binh

Lương Hà |

Ninh Binh - Thousands of people participate in the program to announce the brand identity of Giao Ninh Tourist Area and the community tourism product set of coastal communes.

On the evening of July 10, at the Giao Ninh Tourist Area Center, Giao Ninh commune, Ninh Binh Provincial People's Committee organized a program to announce the Brand Identification Set of Giao Ninh Tourist Area and the community tourism product set of coastal communes in Ninh Binh province.

According to reporters of Lao Dong Newspaper, thousands of people and tourists were present at the stage area to watch the program. The event atmosphere was vibrant with many unique art activities, attracting the attention of local people and tourists.

Các đại biểu dự lễ công bố. Ảnh: Hà Vi
Delegates attending the announcement ceremony. Photo: Ha Vi

Inspired by the blue sea, nature and coastal village culture, the logo and brand identity of Giao Ninh Tourist Area convey the image of a green, friendly, and unique destination. The symbol represents the harmony between the sea and the mainland, associated with the message "Giao Ninh - Where the sea calls peace".

The name Giao Ninh means the convergence and intersection between the sea, culture and people; and at the same time evokes the simple, peaceful, and friendly beauty of the coastal land, where visitors find relaxation and rich emotional experiences.

Các tiết mục văn nghệ biểu diễn tại Lễ công bố Bộ nhận diện thương hiệu Khu du lịch Giao Ninh, xã Giao Ninh, tỉnh Ninh Bình. Ảnh: Hà Vi
Art performances at the Announcement Ceremony of the Brand Identification System of Giao Ninh Tourist Area, Giao Ninh commune, Ninh Binh province. Photo: Ha Vi

Lãnh đạo tỉnh Ninh Bình  trao Quyết định đổi tên Khu du lịch Quất Lâm thành Khu du lịch Giao Ninh. Ảnh: Hà Vi
Leaders of Ninh Binh province present the Decision to rename Quat Lam Tourist Area to Giao Ninh Tourist Area. Photo: Ha Vi

Speaking at the program, Comrade Bui Van Manh - Director of Ninh Binh Department of Tourism - said that the construction and announcement of the Giao Ninh Tourist Area brand identity set and the community tourism product set of coastal communes in Ninh Binh province is an important milestone in the process of positioning Ninh Binh sea tourism image in a professional, modern but still preserving identity direction. In addition, this is also a step to connect resources, promote the role of the community and businesses in building unique tourism products, contributing to making Ninh Binh sea area a green, safe, quality and friendly destination.

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