Precisely from that emotional thread, this year the Tet gift set of Muong Thanh Group chose to tell the Tet story in a deep, deep and rich memory - through Tet gifts with the flavor of "Old Tet". From familiar cakes and candies, Muong Thanh not only brings a culinary experience on Tet, but also sends a spirit: cherishing simple things, preserving sacred emotions about family, about reunion and about memories that may never be found intact as at the beginning.
Muong Thanh Group wishes to bring interesting and flavorful spring culinary experiences. Imagine a spring afternoon, when we sip a sip of warm tea and welcome the melting of Tet gifts from Muong Thanh. You will find in each piece of crunchy, fragrant and buttery banh cai of old gifts, but be surprised by the elegant, less sweet aftertaste, suitable for the current green living trend. That is a delicate combination so that each gift is not only a snack with a cup of spring tea, but also a multi-sensory experience - where the past and present converge in a'sweet' flavor full of depth.
Starting with Crispy Grapefruit Candy reminiscent of rustic countryside gifts, then transforming into the elegance of Soft Rose Nougat Candy, rich in modern flavor. If Green Tea and Blueberry Sweet Cake brings the lightness and freshness of the green living trend, then Banana Sweet Cake awakens the taste with the rich aroma of familiar home-grown fruit. Finally, Red Velvet Chocolate Sweet Cake is luxurious like a brilliant musical note, perfecting the symphony of a taste that is less sweet, standard for health.
Muong Thanh Group believes that, amidst the flow of integration, we can welcome new breezes but absolutely must not leave the roots of the nation. That aspiration is fully enshrined in each dedicated product, from the Mid-Autumn cake in the Mid-Autumn Festival to meaningful Tet gift products that the Group sends and introduces to customers. It is not just enjoying the taste, but a journey of cherishing pure Vietnamese cultural values.
Today, in the modern hotel spaces, when entering any hotel in the Muong Thanh system, customers can encounter a familiar corner of folk cakes with fried cakes, cassava cakes, sticky rice cakes... as a slight reminder of the roots, of the common memories of many generations. That is not nostalgia to cling to the past, but the way Muong Thanh puts tradition into contemporary life, so that every step of visit carries a familiar, warm feeling. And perhaps, that loyalty – persistent, silent but profound – has created Muong Thanh's own identity: a Vietnamese brand that grew up with the country, and has never left its core values/.
