Statistics from Quang Nam Tourism industry , in the first 6 months of 2024, the total number of visitors and tourist stays in the locality reached approximately 4.6 million, an increase of 18%. Of which, international visitors reached nearly 3.1 million, an increase of 27% and domestic visitors reached 1.5 million, an increase of 4%. Tourism revenue reached nearly 4,000 billion VND, an increase of 11% and social income from tourism reached nearly 10,000 billion VND.
Particularly in Hoi An, the number of international visitors has grown quite high recently, but the average spending of visitors has decreased significantly compared to before COVID-19.
Meanwhile, a large number of international and domestic tourists to Quang Nam province do not stay locally, making the revenue generated from this group of tourists quite modest.
The Tourism industry has implemented many solutions to promote and stimulate demand to synchronously attract international and domestic tourist markets to create high tourism revenue. In particular, the "Stimulus program to attract tourists in 2024 "Quang Nam - Heritage Green Region", especially phase 2 "Golden Season of Quang" from September to the end of November 2024, promises to bring many Interesting and new experiences for visitors.
