This August, Lam Dong will enter a vibrant tourism season with a series of cultural, sports, culinary and trade promotion events taking place continuously throughout the area.
Not only creating attraction for tourists, the activities also open up a journey of experience connecting the blue sea, plateau, high-tech agriculture and unique cultural values of the locality.
The highlight of the series of activities is the message "Journey connecting Sea - Flowers - Great Forests", exploiting the advantages of the new tourism space after the merger of the province. Instead of just choosing one destination, visitors can combine seaside relaxation, exploring the plateau, experiencing local culture and enjoying specialties in the same trip.

Opening the tourism month is the Tourism - Shopping - Vietnamese Cuisine Exchange Festival at Lam Vien Square (Xuan Huong ward - Da Lat), gathering travel businesses, OCOP products and specialties from many localities.
Followed by a series of events such as the Hot Air Balloon Festival, Food Festival, Flower - Vegetable - Fruit Festival, LamDong Night art program and many cultural exchange activities, promising to bring a festive atmosphere throughout August.

Sports tourism is also continuing to be exploited by the locality as a typical product. From August 14-16, the third round of Lam Dong TriFactor 2026 combined sports will take place in Tien Thanh ward, where domestic and foreign athletes compete in the sea space, contributing to promoting natural landscapes and promoting experiential tourism.
Another notable milestone is the reopening of Lien Khuong International Airport after a period of upgrading. Along with a series of events lasting throughout August, the restoration of the international aviation hub is expected to help tourists access Lam Dong more conveniently, creating new growth momentum for the tourism industry.

According to leaders of the Lam Dong Tourism Association, when transport infrastructure is improved and inter-regional tourism products are formed, the locality has many opportunities to promote the advantages of the "Sea - Flowers - Great Forest" space, aiming to become a green, high-quality and multi-experience destination.
In parallel with festivals, Lam Dong also implements many preferential programs to stimulate demand, encourage businesses to build new products and inter-regional tours, helping tourists discover many colors of this land in just one journey. This is expected to create more momentum for the tourism industry in the last months of the year.