Although the Tet holiday has just ended, it is noted that in the areas of Ham Tien and Mui Ne wards, Phan Thiet city still welcomes a lot of tourists on weekends.
Public beaches such as Ong Dia rock beach are crowded with tourists swimming and tourists' cars lining up along the road. At the beaches of resorts, there is a scene where tourists enjoy surfing with sky-high kitchens.
In the evening, especially on Friday and Saturday evenings, many locations on Nguyen Dinh Chieu Street, Ham Tien Ward, passing through seafood restaurants in the embankment area are often crowded with cars, sometimes slightly congested. Inside the seafood restaurants, most were packed.
Mr. Mi, a seafood restaurant owner in this area, said that the restaurants are often out of stock on weekends. Mainly visitors from neighboring provinces and Ho Chi Minh City take private cars to travel and stop by to eat seafood. This is a good sign for the local tourism industry.
Meanwhile, foreign tourists often choose restaurants with quiet spaces to enjoy dinner. Ms. Vo Thuy Loan - Manager of Sunrise Mui Ne restaurant said that the current international customer market is mainly Russian, Korean, and French customers with high spending demand.
International tourists accept to eat at large restaurants, but the quality requirement must be commensurate with the price. The restaurant must meet the strict service standards, the seafood must be fresh and delicious, and the space must be quiet. Foreign visitors often refer to location reviews on digital maps to choose restaurants.
Tourists coming to Phan Thien are crowded on weekends, although not the peak of holidays, Tet is a positive signal for tourism in Binh Thuan and many tourism businesses. Therefore, management agencies and tourism businesses strive to achieve the target of welcoming 10.6 million visitors in 2025, of which international visitors will be about 430,000 and expect total revenue from tourists to be about VND 28,200 billion.
