Impressive growth figures
According to Da Nang City People's Committee, in the first 4 months of 2026, the total number of overnight visitors in Da Nang is estimated at nearly 6 million, an increase of 19.2% compared to the same period in 2025. Notably, the international visitor segment has made a strong breakthrough with about 3.4 million (up 24.9%), while domestic visitors reached about 2.6 million (up 12.5%).
The peak of growth was recorded during the Hung Kings Commemoration holiday and April 30 - May 1 recently.
Da Nang continues to maintain its position in the group of leading provinces and cities in the country in terms of both revenue and number of visitors.
Specifically, the city welcomed about 1.46 million visitors, bringing in revenue of more than 5.727 billion VND, an increase of nearly 35% compared to the same period last year. In particular, with more than 621,000 international visitors during this occasion, Da Nang has established its leading position nationwide in attracting foreign tourists.
These figures not only reflect the natural attraction of the destination but are also the result of a methodical investment strategy in infrastructure and diversification of products and services.
Elevating culinary experiences
On the basis of positive growth, Da Nang is implementing the next strategic step through the Da Nang Food Tour 2026 Festival. This is not just a simple promotion event but the ambition to position Da Nang as a leading attractive culinary destination in the region.
At the announcement ceremony of Da Nang Food Tour 2026, Ms. Nguyen Thi Anh Thi - Vice Chairwoman of Da Nang City People's Committee emphasized: "This year's festival is organized as a multi-sensory experience journey, where Quang cuisine is not only for enjoyment but also a story about culture, people and local identity.
Da Nang Food Tour 2026 festival will take place from June 20 to the end of June 26, 2026, concentrated in tourist spaces such as Bien Dong Park and along Bach Dang pedestrian street.
With a large scale including more than 100 unique culinary booths and the participation of nearly 50 famous artisans and chefs from home and abroad, the festival is expected to welcome hundreds of thousands of visitors.
To maintain growth momentum and ensure service quality, city leaders have requested departments, agencies, and sectors to proactively coordinate to ensure security, safety, and environmental sanitation.
At the same time, the city is committed to creating all favorable conditions and a transparent business environment for tourism businesses to innovate products and improve competitiveness.
With the continuous launch of in-depth tourism products such as Da Nang Food Tour, Da Nang expects to not only be a sea resort destination but also a cultural and culinary center, in order to extend the length of stay and increase tourist spending in the coming time.
