The German Beer Festival and Cultural and Culinary Exchange is a program within the framework of the Plan for implementing people-to-people diplomacy in Da Nang City in 2024 approved by the City People's Committee with the aim of celebrating the 49th anniversary of establishing diplomatic relations (September 23, 1975 - September 23, 2024) and the 13th anniversary of establishing the Strategic Partnership between Vietnam and Germany (October 11, 2011 - October 11, 2024).
The program contributes to promoting people-to-people diplomacy and cultural exchange between the Vietnamese and German people in general, and between the people of Da Nang City in particular and the German people.
This year's festival is organized with many rich and attractive activities such as: International music exchange program, "The most beautiful German traditional costume performance" contest, "The most beer glasses" contest, "Who is the best German beer drinker" contest, Lucky draw program with many valuable prizes, EDM electronic music program, DJ... with the participation of many famous singers and musicians at home and abroad.
According to the organizers, this year's German beer festival will have many interesting experiences such as: German music and folk games, typical German and Vietnamese dishes...
Thereby bringing interesting experiences to people and tourists participating in the festival, enhancing cultural exchange and understanding, and strengthening the relationship between the people of the two countries.