Racing to get high-end smartphones
According to market research firm Counterpoint Research, flagship smartphones ding together an unprecedented three-way strategic linkage - comprehensive AI integration, improved photography capabilities and increased collaboration throughout the entire supply chain.
These smartphone lines have key points such as taking photos on top smartphones has been further improved, with a 200MP upgrade on the main camera or telephoto camera. AI is becoming a standard feature in smartphones, developing from scattered functions to a personal actor capable of proactively serving and deeply understanding user intentions.
In addition, most brands equip their devices with batteries larger than 7,000mAh, while 80W fast charging has become the standard on all devices.
In addition, the partnership between smartphone and camera manufacturers has developed from the "branding and color enhancement" stage to the "shared research and development" stage. The main goal is to overcome the limitations in the situations. This is clearly demonstrated in the relationship between Xiaomi and Leica and Oppo with Hasselblad.
Different competitiveness
Although the launch date is quite close, these original smartphone (OEM) manufacturers are all aiming to make a difference to enhance competitiveness. For example, Xiaomi has introduced revolutionary rear-faces, Vivo and Oppo focus on professional photography, while Honor enhances AI capabilities on the device.
In particular, Xiaomi introduced the Xiaomi 17 series with a breakthrough magic back screen. The screen on the back of the phone can display application notification, display selected images or AI pets and act as a viewing glass for taking photos with the rear camera...
Meanwhile, the Vivo X300 series launched the BlueCrystal × MediaTek Dimensity 9500 platform with an integrated BluePrint Imaging chip V3+, providing superior processing power for both system performance and advanced photography capabilities.
The Vivo X300 Pro model has a 200MP potential telephoto lens, providing high-resolution portrait photography across the range of 24-135mm...
With Honor, they launched the Magic8 product line running on the MagicOS 10 operating system, integrating self-developed AI, built on a hybrid model architecture between devices and the cloud. YOYO AI assistants can "see" images and "perform" tasks on multiple apps. It's capabilities are expanded through deep system integration, automating more than 3,000 situations as a daily proactive assistant.
According to Counterpoint Research, the wave of new product launches in recent weeks shows that China's leading smartphone brands are focusing heavily on the price segment above 563 USD. These devices have new materials, focusing on performance, camera capabilities and AI-powered user experience in the operating system.
