Samsung continues to upgrade the user experience with the Art Store expanding to the Neo QLED and QLED lines; launching two 115-inch and 100-inch TV models.
Mr. Hyung Bin Joo, General Director of Samsung Vina Electronics Company shared: We are proud to have maintained our position as the global No. 1 TV brand for 19 years and 11 consecutive years in Vietnam, thanks to our commitment to constantly creating for users. AI TV 2025 is a breakthrough to help personalize the living experience, while laying the foundation for a sustainable and connected ecosystem.
In 2025, Samsung's new Neo QLED 8K TV lineup will be equipped with a 3rd generation NQ8 AI processor with 768 smart networks, allowing the ability to upgrade images to nearly 8K standard up to 90% of the original content, regardless of input quality.
The Neo QLED 4K and OLED lines are equipped with the 3rd generation NQ4 AI processor and the QLED line is also upgraded with the AI processor.
Color Booster Pro technology uses AI to analyze each frame, recreating honest, vivid colors.
AI Customizability mode helps automatically identify the content that users are viewing and optimize appropriate settings.