During the September 2 holiday this year, a series of large supermarkets such as Lotte Mart, MM Mega Market, Bach Hoa Xanh... all recorded improved purchasing power. A representative of MM Mega Market said: The group of products that are consumed the most are soft drinks, beer, vegetables and fruits of all kinds. We have proactively increased the amount of goods on shelves compared to normal days, while continuing to apply promotional prices to stimulate consumption".
The shopping atmosphere at supermarkets becomes more bustling as many families take advantage of the holiday to shop because there are many deep promotions and discounts. Ms. Nguyen Thi Quy (Nieu Loc ward) shared: "I see many promotions, drinks and food products are all filled with red to celebrate the September 2 holiday. The discount is quite attractive, so I buy more than usual to use during the few holidays.
Similarly, Mr. Le Quoc Toan (Bay Hien ward) said that the number of customers at the supermarket is larger than usual. "I chose to buy beer and soft drinks because there is a discount program. Many promotional programs also help me spend more money shopping" - Mr. Toan shared.
With the active participation of retail businesses, promotional activities during the holidays not only stimulate purchasing power but also contribute to creating a new look for the Ho Chi Minh City retail market.
Mr. Nguyen Nguyen Phuong - Deputy Director of the Department of Industry and Trade of Ho Chi Minh City commented: "The total retail growth target for this year assigned by the Ministry of Industry and Trade to Ho Chi Minh City is 18%. Although the past months have achieved positive results, there is still a gap to reach the target. Therefore, businesses implementing more breakthrough solutions to encourage people to spend more will be an important factor to complete the set plan.
The support of businesses and orientation from the government helps Ho Chi Minh City gradually affirm its position as an attractive shopping - entertainment destination in the region. On the occasion of September 2, in addition to direct promotions at shelves, many supermarkets also expand online sales channels, adding utilities to serve the increasingly diverse needs of consumers.
