According to the memorandum of understanding, Heineken Vietnam, through the Heineken 0.0 brand, will accompany the young traffic police force in efforts to build traffic safety and spread the culture of "Responsible Drinking", calling on people to choose suitable non-alcoholic beverages when driving, thereby demonstrating responsibility to the community when participating in traffic.
Mr. Nguyen Minh Tien - Secretary of the Ho Chi Minh City Traffic Police Department Youth Union - said that the Ho Chi Minh City Traffic Police Department Youth Union always strengthens propaganda and mobilizes people to strictly comply with traffic safety laws...
Ms. Tran Ngoc Anh - Senior Director of External Affairs of Heineken Vietnam - said: "Driving safely to protect yourself and other road users around you is everyone's responsibility. As a business that focuses on promoting common sustainable values, Heineken Vietnam and its barley beverage Heineken 0.0 are honored to be trusted by the Ho Chi Minh City Traffic Police Department to accompany us in our efforts to raise public awareness to build a city with a safe road traffic environment."
