According to the Vietnam National Administration of Tourism, Korea maintains its position as the largest market sending visitors to Vietnam in 2024 with 4.5 million (accounting for 25.98%).
According to data from online travel platform Trip.com, Nha Trang and Da Nang are among the top destinations chosen by Koreans during the 2025 Lunar New Year holiday.
In a topic on social media about why Da Nang is a popular destination for Koreans, many people agreed with the reason that this city has surrounding beaches that can be walked from a hotel. In addition, Da Nang is also a developed city with beautiful landscapes, but not as crowded as Hanoi or Ho Chi Minh City.
Having many direct flights from Korea to Da Nang also makes travel more convenient. MildlySpiced users commented:
"My Korean friend who went to Da Nang came back and said that airfares were quite cheap and easy to book. The city has many beautiful and affordable golf courses. The above two things alone are enough to be attractive. The third thing that I see people often mention is that Da Nang has very beautiful scenery, so they have many photos to post on social networks".
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The word of mouth effect also plays a role in making Da Nang an attractive tourist destination. When visitors come here to travel and have a good experience, they return home and will tell their friends. In addition, many Korean entertainment programs filmed in Da Nang also help promote this place compared to other cities.
Travel agencies understand this trend and have also increased tours and service programs targeting Korean tourists.
One tourist shared: "I think another reason is that many Koreans are not good at English. If you don't know the language, it will be difficult to communicate. But there are many tours for Koreans in Da Nang, or through the introduction of those who have been there. There are also many restaurants using Korean here, causing a widespread effect for tourists".
In addition, Korean tourists have easy options for flights to Da Nang. According to the Da Nang Department of Tourism, this coastal city has almost enough combos that Korean airlines operate to Da Nang from Korean cities such as: Korean Air, Asiana Airlines, Air Busan, Air Seoul, Jeju Air, Jin Air, T'way Airlines, Aero K Airlines, Air Premia...