The People's Committee of Da Nang City issued a plan to launch the 2025 end-of-year promotion season and organize the Da Nang Mega Sale Holiday Promotion Day 2025 to stimulate consumption and promote trade - service growth at the end of the year.
According to the plan, the year-end promotion season will take place from December 1, 2025 to January 18, 2026, in response to the Vietnam Grand Sale 2025 National Concentrated Promotion Program. During this time, businesses are allowed to apply incentives of up to 100% of the value of goods and services according to regulations.
In addition, Mega Sale Holiday Da Nang 2025 will take place from December 11 to 14 at furama Resort Da Nang, with about 100-140 stalls of fashion, cosmetics, perfume, accessories, sports and high-quality consumer goods. The participating products all have discount programs and incentives under the framework of the national centralized promotion program.
In addition to shopping activities, the plan also includes a series of trade promotion events such as: Rural Industrial Fair towards green transformation (4-8 December), Da Nang Specific Products Exhibition 2025 (December 18-20, December 18), and Spring Fair 2026 (January 22-27).
The City People's Committee assigned the Department of Industry and Trade as the agency in charge of and coordinating with departments, branches and localities to carry out propaganda work, invite businesses to participate, and at the same time ensure inspection and supervision of promotional activities according to legal regulations.
Relevant departments, branches and units will organize communication in newspapers, social networks, public LED systems and local information channels to attract people and tourists to participate.
The plan requires units to ensure the quality of goods and consumer safety, while contributing to creating a vibrant atmosphere, promoting tourism and shopping in Da Nang during the peak season at the end of the year.
