In April 2026, with the goal of renewing the approach to tourism promotion, the Department of Culture, Sports and Tourism of Da Nang City officially launched the "Top 100 Da Nang Touchpoints" program in 2026, aiming to spread rich emotional experiences and personal imprints in the hearts of tourists.

Unlike the traditional way of introducing destinations by place name, the program chooses the concept of "touch point" in an open sense - not only the place but also the experiences, moments, emotions and unique stories of each person when coming to the coastal city.
Accordingly, from community proposals, the program will select typical "touch points", divided into 6 groups including: identity, taste, pristine, quiet, moment and life. These groups cover from cultural values, cuisine, nature to local rhythm of life and resort and festival activities.
The highlight of the program is the central role of the community in proposing and voting. People, tourists, businesses and content creators can all participate in sending ideas and voting online on the official platform at www. danangtop100. com.
Through multi-dimensional perspectives, the program expects to build a vivid "experience map", contributing to enriching Da Nang's tourism product ecosystem.
The program is implemented in 3 phases: launching and receiving proposals in April 2026; organizing community voting from May to June 2026; and announcing 100 typical "touch points" in July 2026, while promoting domestic and international communication.

Notably, the program does not rank or compare between "touch points", but focuses on honoring experiences loved by the community. Each "touch point" can exist in many forms, opening up creative space for businesses and the community to develop tourism products and services.
Through the program, Da Nang expects not only to introduce places to visit, but also to spread things worth feeling, worth remembering and worth returning to, thereby affirming the image of a friendly, creative and emotional destination in 2026.