On February 21, the Department of Culture, Sports and Tourism of Lam Dong province said that during the Lunar New Year 2026, the locality welcomed about 911,000 visitors for sightseeing and relaxation, an increase of 29% compared to the Lunar New Year 2025. Of which, international visitors reached about 60,000.
The number of tourists mainly concentrated from February 18th to 20th (ie, from the 2nd to the 4th day of the Binh Ngo Lunar New Year).
According to initial statistics, the average room occupancy rate at tourist accommodation establishments is about 75-80%. Accommodation establishments from 3-5 stars alone reach 85-95%; other types reach 65-75%.
During the Tet holiday, tourism service businesses in the province strictly implement regulations on food safety and hygiene.
The quality of entertainment, dining, and resort services continues to be improved in a professional and quality direction.
Travel service prices, especially room rates, increased within the allowed range by 1.5-3 times, without major fluctuations.
Business establishments strictly comply with regulations on listing and selling at the right price; no situation of price gouging or soliciting customers is recorded.
On this occasion, 18 communes and wards organized low-altitude fireworks displays at 19 locations at the moment of New Year's Eve; spring activities took place safely, joyfully, and economically.
Traffic on national highways and provincial roads is basically smooth. National Highway 28B has times of congestion due to the section through Dai Ninh Pass under construction.
