For the 2026 New Year holiday, Can Tho City is estimated to welcome about 370,000 tourist arrivals, including nearly 18,000 international visitors.
The number of tourists staying in Can Tho is estimated at 148,000, of which international visitors are estimated at 7,850. Total tourism revenue is estimated at 360 billion VND. The average room occupancy rate of accommodation establishments is about 70%.
Before the 2026 New Year holiday, many activities in the Can Tho River and Water Culture Festival 2025 event series (from December 27, 2025 to January 1, 2026) have been organized in the city; businesses in the city have proactively built attractive products, services and programs to serve tourists during the Festival and New Year.
In particular, businesses also have tour discount programs, with discounts from 10 to 20%, and additional services are included.
The establishments have carefully prepared the work of welcoming tourists, ensuring safe and quality operations during the holidays, arranging personnel to ensure thoughtful service, creating peace of mind and comfort for tourists during their stay in Can Tho City.
Hotels and resorts organize room discount promotions, culinary and artistic programs, fireworks buffet parties... to serve tourists during holidays and Tet.
