This ranking includes 23 destinations globally, based on criteria of cost, weather conditions and especially "experience density".
According to the assessment, Hoi An achieved 92.96 points, holding the number one position. The results reflect the attractiveness of a destination that is not only beautiful in landscape but also rich in depth of experience. Travel + Leisure recognizes Hoi An as a "living heritage", where the past is present in every moment of life.
The space of the Old Quarter impresses with small streets, old houses stained with time and East-West intersection architecture. Lanterns become symbols, creating a unique appearance when night falls. Tourists not only visit but also directly immerse themselves in the local rhythm of life.
The highlight of Hoi An is its ability to evoke emotions. From ancient temples, traditional houses to riverside night markets, all factors create a multi-sensory experience. The pace of life here maintains a balance between vibrancy and tranquility, suitable for the trend of personalized tourism.
Leading the ranking shows that Hoi An well meets the needs of international tourists, especially markets looking for different experiences. This is also an opportunity to expand promotion and attract high-quality tourists.
The list also records many destinations such as Brugge, Essaouira, Chefchaouen, Calabria, Paros, Cambridge, Belgrade and Cascais. However, Hoi An stands out thanks to the harmonious combination of heritage, culture and local life.
The ranking results continue to consolidate Hoi An's position on the international tourism map, while contributing to enhancing the image of Vietnam's destination.
