Da Nang: Pioneering the building of a wedding destination brand
Da Nang is the first locality to build a methodical wedding tourism development strategy. After the pilot program in the 2024 - 2025 period, the city continues to implement the "Attracting Wedding Tourists in 2026" program with many support policies and a separate message "Da Nang - The Origin of Happiness".
Besides a clear orientation, Da Nang also gathers many conditions to develop this segment. The city has a high-class resort system, an international airport directly connecting many markets, synchronous MICE infrastructure and a professional service network. From a beach wedding, tourists can combine resort, golf, exploring Ba Na, Hoi An and surrounding destinations in the same journey.
In 2025, Da Nang welcomed more than 50 wedding tourism events from markets such as India, the US, Australia and the Vietnamese community abroad, thereby gradually putting Da Nang into the list of destinations of the international wedding market.
Phu Quoc: Island for wedding vacations
Phu Quoc is known to many international couples after the wedding of an Indian billionaire family at JW Marriott Phu Quoc in 2019.
The attraction of Phu Quoc is not only in the beautiful beaches or luxurious resort systems. As an isolated island, Phu Quoc offers a private and convenient space to organize the entire wedding journey, from welcome parties, wedding ceremonies, resorts, nature exploration to honeymoon without having to travel through many destinations.
With advantages in landscape, high-class resort system and the ability to organize large-scale events, Phu Quoc has a lot of room to develop package products, combining resort, experience and honeymoon.
Destination for cultural experiences
The strength of the Capital lies in its cultural depth, complete service system and ability to bring many experiences to the entire international delegation.
A wedding usually only lasts for one day, but the journey of the bride, groom and guests can last many days. This is the time for Hanoi to promote the value of a tourist city with the Old Quarter, cuisine, night tours, museums, craft villages or creative spaces. Products can be connected into programs specifically for wedding guests, contributing to extending stay and increasing spending.
Along with a 5-star hotel system, convention centers and increasingly complete transportation infrastructure, Hanoi has many conditions to develop the wedding segment associated with culture, cuisine and urban experiences.
Quang Ninh: Wedding ceremony in heritage space
Quang Ninh possesses a unique advantage on the wedding tourism map when gathering many iconic organizational spaces. Ha Long Bay, Yen Tu, Ngoc Rong cave along with a system of yachts and high-class resorts create many choices, from weddings on the bay to resort and cultural experience events.
With international wedding planners, the value of a destination lies in the ability to build a complete journey for the bride, groom and guests. Quang Ninh meets this requirement thanks to the connection between the landscape, accommodation infrastructure and service system. After the wedding, tourists can continue to relax, explore Ha Long Bay, experience Yen Tu or participate in cultural and entertainment activities in the locality.
