Since last August, the Aeon Entertainment - Beta Media joint venture has announced the goal of building 50 Aeon Beta Cinema clusters nationwide from now until 2035. The first cluster of cinemas opened is a step to realize the long-term ambitions of both sides to enhance the cinematic experience for Vietnamese audiences.
In recent years, the Vietnamese film cinema market has witnessed impressive development with more than 200 cinemas across the country (equivalent to more than 1,200 screening rooms). According to Mr. Dang Tran Cuong - Director of the Department of Cinema, Aeon Entertainment's entry into the market is not to "divid the cake", because the Vietnamese film market still has a lot of room, which no unit has exploited to the maximum extent.
He commented: "The appearance of an entertainment corporation from Japan - a country with a leading film industry in Asia - will open up great opportunities, contributing to promoting healthy development, fair competition and transparency for the Vietnamese film industry".
Sharing at the event, Mr. Nobuyuki Fujiwara - Chairman of Aeon Entertainment, said that Vietnam is a strategic destination thanks to its population of more than 100 million people, young population structure, stable and high GDP growth rate. He said: "Vietnam converges all the factors to strongly develop the entertainment industry. This is the reason why Aeon Entertainment decided to invest long-term in this market.
Aeon Beta Cinema aims to bring Vietnamese audiences a cinematic experience with a strong Japanese impression, focusing on: Anime and copyrighted content from Japan; Famous entertainment IP brands; Plan to distribute Japanese films in Vietnam; At the same time, bring Vietnamese films to Japan in the near future.
The launch of Aeon Beta Cinema not only brings new options to audiences but also creates positive competitive momentum for the Vietnamese film cinema market in the growth period.
