Gen Beat is Alpha Works' new party speaker line, including 6 versions: Gen Beat X, Gen Beat 100, Gen Beat 110, Gen Beat 120, Gen Beat 510 and Gean Beat 520.
According to Alpha Works, Gen Beat aims for a vibrant experience, integrating separate music and karaoke modes, accompanied by an RGB lighting system to create an atmosphere for gatherings.
In the product range, Gen Beat X prioritizes compact design for easy carrying; Gen Beat 100 Series is suitable for living room spaces and groups of friends and family; while Gen Beat 500 Series is aimed at spacious outdoor parties, where large capacity and coverage are needed.
To suit the singing habits in meetings in Vietnam, Gen Beat equips a separate Music and Karaoke mode including Echo + Reverb and Reverb only, helping to optimize background music and vocals at the same time.
Users can balance the effects for both the Music and Micro sections according to the space and listening style; in which the Music mode is finely tuned in the direction of "v-shape" with deep and prominent high notes, creating a vibrant feeling when opening a party.
Gen Beat also focuses on flexibility when used daily, with familiar utilities of modern speakers such as BT wireless connection, TWS pairing to expand music space, lively RGB lighting system bringing a characteristic party atmosphere. All are placed in a youthful design language, ready to follow users out when they need a "mobile party".
Gen Beat is launched in Vietnam in December 2025. aiming for the peak shopping and entertainment season at the end of the year.
Alpha Works Gen BEAT is officially distributed in Vietnam by PGI through an authorized dealer system and an official retail channel.
Gen Beat X is priced from 6.9 million VND, while Gen Beat 520 is priced at 14.9 million VND. In general, the Gen Beat series product line has a reasonable price, suitable for the majority of consumers.