In the early years of the renovation period, Viet Tien affirmed its pioneering role when it became the first unit in Vietnam to invest in a vertical trouser production line (in 1990); and expanded export markets to Eastern European countries, the Soviet Union and major markets such as Germany, Canada, and Czechoslovakia.
Responding to the movement "Vietnamese people prioritize using Vietnamese goods", the shirt bearing the Viet Tien brand was born in 1995, marking a strategic shift from processing to brand building and becoming a symbol associated with the Viet Tien brand.
Viet Tien owns an ecosystem with many member enterprises, industrial clusters, multi-industry business, with a total factory area of over 500,000 m2 and more than 30,000 workers.
In the domestic market, Viet Tien builds a distribution network with more than 1,390 stores and agents, trading in fashion brands: Viettien, Viettien Smart Casual, San Sciaro, T_up, Viettien Women, Viettien Kids.
In the export market, Viet Tien affirms its reputation as a strategic partner of many leading international brands, bringing "Made in Vietnam" products to conquer the US, EU, Japan, Korea markets,...
After 50 years of development, Viet Tien achieved a total export turnover of nearly 800 million USD, total revenue as of December 31, 2025 reached more than 18,500 billion VND. In the period 2020-2025, the enterprise has spent nearly 800 billion VND on welfare and social security, improving the lives of workers and fulfilling responsibilities to the community.
Viet Tien has the aspiration to become a multi-industry business group, taking production and business of garments as pillars, and expanding commercial business to other strategic fields.
With the spirit of "Overcoming ourselves and aspirations", Viet Tien aims for the road ahead with proactiveness, responsibility and commitment to actively contribute to the development of the textile and garment industry, the community and the Vietnamese economy.
