The program was organized by P&G Vietnam in collaboration with Saigon Co.op, donating 3 million liters of clean water to the Central Committee of the Vietnam Red Cross Society.
Within the framework of "Humanitarian Month", educational activities on clean water at Song Luy Secondary School, Bac Binh District, Binh Thuan Province were also implemented. At the same time, Saigon Co.op also presented 900 gifts worth 300 million VND, P&G Vietnam Company presented personal care and home hygiene products worth 500 million VND.
Mr. Vu Thanh Luu - Vice President of the Central Committee of the Vietnam Red Cross Society highly appreciated the humanistic significance of the program, saying that this is a practical activity, contributing to improving living conditions and health for communities in disadvantaged areas.
From April 24 to May 14, 2025, when buying P&G products ( pastries and detergents Ariel, Tide, Downy fabric discharge water; Pantene shampoo, Head & Shoulders...) at Co.opmart supermarket system, Co.opXtra, Co.op Food, FineLife high-end supermarket, Co.op Smile modern department store... nationwide, consumers contributed 10 liters of water to families lacking clean water, along with many other gifts from the program.