Coc Coc browser has just announced remarkable numbers about search and web surfing trends in 2024.
Shows like “Call Me by Fire” and “Anh trai say hi” became the focus of searches. Not only attracting audiences in the television entertainment space, the “anh trai” also created a fever of sold-out concert tickets.
Besides, with the heat of the music programs, the artists' quotes also left a strong impression on the audience. The hottest were "Whoever is afraid, go home" by rapper MCK, "The top of the roof is fluttering" by People's Artist Tu Long and "Who has done anything" by artist Quang Trung.
Vietnamese television dramas also scored points with audiences with works such as “The Unique Path”, “Di Giua Troi Ruc Rot” and “Hoa Sua Ve Trong Gio”.
In 2024, the technology sector in Vietnam will witness major changes in cyberspace management policies.
Most notably, the State Bank issued policies related to biometric authentication, contributing to a turning point in security in online transactions.
Mandatory biometric authentication in online transactions has driven a 957% spike in search volume.
The iPhone 16 launch event, although not much innovation, still increased searches by 322%. The top 5 technology products most searched by users in 2024 include: "Samsung s24 ultra", "iphone 16", "redmi note 13", "iphone 15" and "macbook air m3".
Typhoon Yagi and charity-related news were the most notable events in 2024. Related keywords such as “statement” and “flash flood” increased sharply in search volume by 368% and 114%, respectively.
In the finance and real estate topic group, gold price reached a record of 90 million VND/tael, becoming the most interested financial content. "Today's gold price" has become the hottest financial keyword, with a 147% growth in search volume...
