Mr. Fred Dixon, President and CEO of Brand USA, said: Fest season in the US is organized in different ways, shaped by the traditions of communities. From white snow festivals in the North to vibrant gatherings on the southern coast, each journey brings unforgettable experiences.
On the East Coast, Pennsylvania welcomes Hanukkah with cozy menorah festivals at Valley Forge and Lansdale, while Washington, D.C. holds the world's largest menorah lighting ceremony in front of the White House.
In Virginia, the Scotland Alexandria Christmas parade enters its 54th year, combined with a boat parade on the Potomac River. Massachusetts brought a nostalgic Christmas atmosphere to Nantucket Island, while New York attracted a large audience with the Christmas Spectacular Starring the Radio City Rockettes® program on its 100th anniversary.
The Midwest is bustling with the Christmas atmosphere in Frankenmuth, Michigan - Little Bavaria in the US, or the Santa bicycle race in Wisconsin. Kansas City, Missouri, organizes the second Hallmark Christmas Experience, such as bringing audiences a vibrant Christmas movie with a festival market, ice court, light tunnel and the opportunity to meet Hallmark stars.
In the Southeast, Florida welcomed Pineapple drop in Sarasota, while Nashville, Tennessee, was brilliant with the Music Note drop event. Kentucky brings warmth to the bowling Green reindeer farm, where visitors get to interact directly with the Artic reindeer.
The Northwest Pacific is equally attractive as the Seattle state organizes Julefest with a strong Nordic flavor, while Portland has maintained the Christmas Ships tradition since 1954 with a fleet of boats decorated with brilliant lights.
In the Southwest, Pasadena (California) stands out with the Tournament of Roses parade and the Rose Bowl football match. In Arizona, the 11-meter-high Christmas tree Tumbleweed has a unique beauty, while Las Cruces (New Mexico) welcomes the New Year with a brilliant release of "giant chili".
Offshore, Puerto Rico's festive season lasts for 45 days with the peak being Dia de Reyes. Hawaii also brought a unique look to Santa Kanakaloka wearing a Hawaii shirt, traveling by canoe. Meanwhile, Fairbanks (Alaska) celebrates the Winter with fireworks and aurora - a sign of the light returning.
From Christmas light, street festivals to unique cultural features, the 2025 holiday season promises to bring visitors a complete, warm and surprising journey.
