Tan Dinh market wooden clogs are booming, attracting international tourists thanks to social networks

Thanh Chân |

Ho Chi Minh City - Coming to Tan Dinh market, many tourists not only shop but also enjoy watching artisans make wooden clogs and bring back clogs with a strong Vietnamese imprint.

Witnessing the carpenter making wooden clogs

Knowing about the store through social networks, many tourists, especially international tourists, have come to Tan Dinh market to see firsthand the craftsman making clogs, choosing the sole, straps and patterns according to their preferences.

Các mẫu guốc mộc đa dạng về kiểu dáng, màu sắc và họa tiết tại cửa hàng ở chợ Tân Định. Ảnh: Ngọc Ánh
Wooden clogs varying in style, color and pattern at stores in Tan Dinh market. Photo: Ngoc Anh

Holding nearly 10 pairs of shoes she just chose to buy, Ms. Rih - a Japanese tourist said that she used to come to Vietnam when she was young and still remembers the images of traditional shoe stores.

In Japan, there are no design shops like this. I really like it because everything is handmade. Everyone can choose a different design style, so the shoes I bring home will be very special" - Ms. Rih shared.

Chị Trinity chọn mua guốc mộc tặng mẹ. Ảnh: Thanh Chân
Ms. Triniti chooses to buy wooden sandals as a gift for her mother. Photo: Thanh Chan

Returning to Vietnam after 20 years, Ms. Triniti - a Vietnamese-American also came to the wooden shoe store after watching videos on TikTok. She and her grandmother chose to buy a pair of shoes as a gift for her mother living in the US. What impressed her the most was being able to see firsthand the craftsman complete each detail by hand.

Một đôi guốc được phối quai, họa tiết theo yêu cầu của khách. Ảnh: Ngọc Ánh
A pair of clogs with straps and patterns according to customer requirements. Photo: Ngoc Anh

There are almost no stores like this in the US. A pair of similar shoes can cost about 60 USD, while here it is only about 10 USD" - Ms. Triniti said.

Small traders expect traditional crafts to spread

Attached to the craft of making and selling wooden clogs for 37 years, Ms. Ma Thi Hong Ha - a small trader at Tan Dinh market said that in the past 2 months, the number of international customers coming to the store has increased significantly thanks to the spread of social networking platforms.

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Ms. Ma Thi Hong Ha has been attached to the craft of selling and making wooden clogs for more than 37 years. Photo: Ngoc Anh

According to Ms. Ha, most tourists will choose the sole and strap style and then ask the store to coordinate according to their preferences. Many people like to stand and watch the shoe making process, take photos and try hammer and nail to experience, but completing a pair of shoes requires technique and many years of experience.

Người thợ tỉ mỉ khoan lỗ, đóng quai và hoàn thiện đôi guốc. Ảnh: Ngọc Ánh
The craftsman meticulously drilled holes, closed the straps and completed the pair of clogs. Photo: Ngoc Anh

Sharing the same opinion, Ms. Phan Thi Mai Thanh - a small trader at Tan Dinh market said that this year the number of international tourists coming to the store is more vibrant than in previous years. What makes tourists excited is not only the reasonable price but also the opportunity to witness firsthand artisans creating each pair of handmade clogs.

According to small traders, the price of boots ranges from under 300,000 VND for popular models to about 800,000 - 900,000 VND for elaborately carved and hand-painted products.

Bà lượng khách quốc tế tìm đến cửa hàng tăng lên trong thời gian gần đây.
Ms. Phan Thi Mai Thanh puts on straps and completes a pair of wooden clogs as requested by customers. Photo: Ngoc Anh

They expect the interest of tourists to contribute to bringing the traditional wooden clogs craft closer to international friends. At the same time, creating more motivation to preserve a handicraft that has been associated with many generations of Vietnamese people.

Thanh Chân
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