Ho Chi Minh City diversifies stimulus products, meeting short-term tourism trends

Thanh Chân |

Faced with the trend of short-term tourism and on-site tourism becoming increasingly popular, Ho Chi Minh City is promoting stimulus programs, renewing products and increasing experiences.

With only two weekend days, Ms. Thu Ha (Phu Lam ward, Ho Chi Minh City) and a group of friends chose a resort package combining sightseeing and cuisine right in the city instead of going far away.

We don't have to spend much time traveling but still have complete experiences. Hotel, dining and entertainment packages also help save more costs than booking individual services" - Ms. Ha shared.

Meanwhile, Mr. Le Quan (a tourist from Hanoi) said that every time he comes to Ho Chi Minh City, he seeks new experiences instead of just visiting familiar attractions.

What I like about Ho Chi Minh City is having many choices from culture, cuisine to entertainment. I especially like experiencing river buses because they both admire the city scenery from the Saigon River and conveniently connect with many attractions. Besides, green spaces also make the trip more pleasant" - Mr. Quan said.

Du khách trải nghiệm buýt sông, ngắm TPHCM từ sông Sài Gòn. Ảnh: Ngọc Ánh
Tourists experience river bus, admire Ho Chi Minh City from the Saigon River. Photo: Ngoc Anh

The demand for short-day tourism, on-site tourism (staycation) and green tourism is increasing. This is also a trend that the Ho Chi Minh City tourism industry is focusing on exploiting.

According to the Ho Chi Minh City Department of Tourism, the unit is strengthening links between travel businesses, accommodation establishments, transportation units and attractions to build product packages suitable to market needs.

In addition, the city's tourism industry continues to coordinate with the business community to implement stimulus programs, introduce many preferential products and services for people and tourists. Businesses are encouraged to build product packages combining accommodation, sightseeing, entertainment, cuisine and shopping, contributing to increasing the experience and extending the stay time of tourists.

For waterway tourism, the city continues to encourage the development of river tourism routes, cultural, culinary and entertainment-integrated experience programs; gradually improve service quality, diversify products to meet the increasing needs of tourists.

At the same time, focus on upgrading the service quality of nighttime waterway bus routes; continue to diversify high-end vehicles, dinner tour programs on Saigon River yachts combined with traditional art performances and modern music.

In parallel with renewing products, the Ho Chi Minh City Department of Tourism also promotes digital transformation in promotion and advertising work; strengthens the application of digital platforms, digital maps and modern communication tools to support tourists to easily access information, choose products and build suitable schedules when coming to the city.

Thanh Chân
TIN LIÊN QUAN

Night product increases attractiveness for Ho Chi Minh City tourism

|

Not only bustling during the day, Ho Chi Minh City also retains tourists with an increasingly diverse nightlife tourism product system.

Motivation to help Ho Chi Minh City tourism maintain growth momentum

|

Ho Chi Minh City - In the first half of 2026, the city's tourism industry still maintained positive growth, affirming its leading tourism role in the country.

Ho Chi Minh City increases attraction with green tourism journeys

|

Ho Chi Minh City is promoting the development of green tourism products, diversifying experiences for tourists and aiming for sustainable tourism development.

Night product increases attractiveness for Ho Chi Minh City tourism

Thanh Chân |

Not only bustling during the day, Ho Chi Minh City also retains tourists with an increasingly diverse nightlife tourism product system.

Motivation to help Ho Chi Minh City tourism maintain growth momentum

Thanh Chân |

Ho Chi Minh City - In the first half of 2026, the city's tourism industry still maintained positive growth, affirming its leading tourism role in the country.

Ho Chi Minh City increases attraction with green tourism journeys

Thanh Chân |

Ho Chi Minh City is promoting the development of green tourism products, diversifying experiences for tourists and aiming for sustainable tourism development.