On the afternoon of July 25, the Department of Culture, Sports and Tourism of Hai Phong and Grab held a tourism cooperation signing ceremony to improve the experience for tourists and support digital transformation for business households.
Accordingly, from the beginning of September 2025, this application will launch the version "Food Tour Hai Phong", providing maps and detailed information about the typical restaurants that have been selected and quality assessed by the Department. The airline plans to integrate additional destination lookup utilities, booking support and suggesting experiences for tourists coming and going from Hai Phong.
Grab and the Department will coordinate with the Tourism Association and reputable domestic and foreign travel businesses to build new destinations, organize promotional events, seminars, and tourism fairs to increase attraction of domestic and foreign visitors.
At the same time, the company will accompany the Department in organizing training, communication, supporting food businesses to open online booths on the application, using digital marketing tools to expand customer base and increase revenue.
According to the leader of the Department of Culture, Sports and Tourism of Hai Phong, the event of signing a cooperation agreement between the Department of Culture, Sports and Tourism and Grab Company aims to enhance tourism promotion, Hai Phong destinations through the use of digital platforms, to enhance the experience for tourists, with seamless, convenient and safe services.
At the same time, promote digital transformation in the Hai Phong tourism sector, contributing to promoting the city's culture, tourism and typical cuisine. Through the platform of this digital technology application, tourists can easily search for information, book services and explore the unique cultural and culinary features of Hai Phong after the merger.
Cooperating with a multi-service technology platform with a huge number of users helps Hai Phong reach more effectively and widely domestic and foreign tourists.
This not only introduces the city's attractive destinations but also provides essential services such as transportation, cuisine and other utilities seamlessly, easily and safely.
In addition, the connection between a state management agency and a leading technology company not only creates a strong communication effect but also affirms Hai Phong's commitment to accompanying and supporting businesses.
