According to data just published by the Statistics Office, in September, the total number of visitors to Vietnam reached 1.52 million, an increase of 19.5% over the same period last year.
Of the total number of international visitors to Vietnam, 85.1% travel by air, 13.5% by road and 1.4% by sea.

China and South Korea continue to be the two largest tourist sending markets for Vietnamese tourism, contributing nearly 50% of the total number of international visitors to Vietnam.
China is the leading market with 3.9 million visitors (accounting for 25.2%), South Korea ranked second with 3.2 million visitors (accounting for 21%).
The next markets include Taiwan, China (3rd with 926,000 visitors), the US (4th with 623,000 visitors), Japan (5th with 618,000 visitors).
The top 10 largest markets for Vietnam's tourism include: India (505,000 visitors), Cambodia (490,000 visitors), Russia (435,000 visitors), Malaysia (405,000 visitors), Australia (401,000 visitors). Of which, Russia continues to be the largest market in the European region.

In the first 9 months of 2025, international visitors to Vietnam reached over 15.4 million, an increase of 21.3% over the same period last year. Growth momentum came from Europe (up 34.9%), Asia (up 20.9%), Australia (up 13.7%), the Americas (up 8.5%), Africa (up 4.7%).
Major markets in Asia recorded high growth rates, including China (up 43.9%), India (up 42.9%), Japan (up 17.1%).
Southeast Asian markets grew well, including the Philippines (up 92.2%), Cambodia (up 50.4%), Laos (up 32.8%), Indonesia (up 14.2%), Malaysia (up 13.7%), Singapore (up 11.1%), Thailand (up 8.5%).
In particular, markets in Europe witnessed good growth results. In particular, the Russian market has a very rapid growth rate, up to 173.0%.
This is the result of the visa exemption policy and the effective implementation of tourism promotion and advertising programs in Russia by the Vietnam National Administration of Tourism, the Ministry of Culture, Sports and Tourism, localities and businesses in recent times.
Major markets in Europe all grew well such as France (up 22.6%), the UK (up 21.7%), Germany (up 17.5%). In addition, there are Poland (up 46.0%), Italy (up 22.3%), Norway (up 19.8%), the Netherlands (up 18.3%), Belgium (up 17.9%), Sweden (up 17.0%), Switzerland (up 15.8%)...