Hue University of Education launches new brand identity system

PHÚC ĐẠT |

HUE - Hue University of Education, Hue University launches a new brand identity system, aimed at enhancing the position and spreading the school's image.

On May 15, the University of Education, Hue University held a launch ceremony for a new brand identity system, marking a shift in the strategy of building the school's image and developing it in a new phase.

Hue University of Education, Hue University has nearly 70 years of construction and development, is a major training and fostering center for teachers and educational administrators; scientific research and technology transfer in the Central - Central Highlands region and the whole country.

According to the school representative, the brand identity system is built synchronously with elements such as name, logo, main color, font and identification applications to increase communication efficiency, promote the school's image to officials, employees, students, employers and the community.

The launch of the brand identity system is considered an important milestone, showing the school's determination to innovate and aspiration to develop in the context of higher education strengthening autonomy and competition.

The school also expects that each official, employee and student will become a "brand ambassador", contributing to spreading the image, pedagogical spirit and aspiration to rise up in learning, teaching and scientific research.

Bộ nhận diện thương hiệu mới của Trường Đại học Sư phạm, Đại học Huế. Ảnh: Mai Lan.
New brand identity of Hue University of Education, Hue University. Photo: Mai Lan.

The symbolic meaning (logo) of the University of Pedagogy, Hue University is expressed through an image consisting of 3 concentric circles. The symbolic center is 5 red "ĐHSP" letters - abbreviations of the phrase "Hue University of Pedagogy" - stylized and interwoven together to form the image of bamboo shoots rising on the background of an open book. This image symbolizes the sustainable development of the school on a knowledge foundation.

Surrounding the outside is the white line "Hue University of Education" on a blue background - a familiar name that has been deeply imprinted in the minds of many generations of officials, lecturers and learners. Below the center is the number "1957", the year of establishment of Hue University of Education, Hue University today.

The symbol uses 2 main colors, red and blue. In which, red expresses the enthusiasm and aspiration for dedication of teachers; blue symbolizes morality, simplicity, purity and nobility of the teaching profession.

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