The Vietnam Heritage Ao Dai Fest launch program on the evening of July 24 was held in Ho Chi Minh City, attracting many Vietnamese artists to participate such as People's Artist My Uyen, Meritorious Artist Kim Tuyen, supermodel Duong Yen Ngoc, singer Nguyen Phi Hung, director Hoang Nhat Nam, singer Kyo York, actor Pham Yen, actor Hai Trieu, Miss Hoang Phuong Linh, Miss Nguyen Dinh Nhu Van, Runner-up Huong Ly...
The guests wore traditional ao dai, contributing to spreading the message that the program aimed for. Accordingly, Vietnam Heritage Fest Ao Dai aims to promote the expansion and development of types of artistic activities with strong cultural and educational values at historical sites; increasingly approaching the domestic public and international friends.
Not only honoring Ao Dai, Vietnam Heritage Fest Ao Dai also aims to honor designers and artisans who have been sewing Ao Dai for many years. They are working hard every hour to preserve and promote the traditional national costume. This is a fashion show about ao dai, held in historical relics, scenic spots..., thereby contributing to spreading traditional culture to everyone.
General director Le Viet said: To create ao dai designs that both preserve the beauty of Vietnamese culture and bring a modern breath to approach young people is a difficult problem. Over the years, designers and artisans have made great efforts and perseverance in this journey. Vietnam Heritage Fest Ao Dai hopes to honor that tireless efforts.
In addition to the introduction to the Vietnam Heritage Ao Dai Fest program, the event also impressed with the performance of unique designs, with the participation of Meritorious Artist Vo Minh Lam, Miss Cosmo Vietnam - Nguyen Hoang Phuong Linh, Top 5 Miss Cosmo Vietnam - Hoang Kim Ngan, Miss Global Vietnam 2025 - Kieu Thi Thuy Hang, Miss International Queen Vietnam - Ha Tam Nhu...
According to general director Le Viet, this year the program has the theme of doi wave masterpiece - Heritage in the heart of heritage. Originating from that idea, the organizing committee hopes to combine Ao Dai heritage with ceramic heritage, with installation art to create a special stage, not only giving models the opportunity to spread their love for traditional costumes but also promoting the unique beauty of Vietnamese culture to international friends.
Sharing more about the new points of this year's program, general director Le Viet said: "We will combine with pop art, using paintings by children to put on Ao Dai. When the artists participated in the program, they could also perform Ao Dai with their children. I think this is also a good way to educate children about love for the cultural values of the nation.
This year, taking on the role of ambassadors for Vietnam Heritage Ao Dai Fest include Meritorious Artist Kim Tuyen, supermodel Vu Thu Phuong and Miss Global Vietnam 2025 - Kieu Thi Thuy Hang.
