The event to honor the achievement of "The Dandruff-free Avenue" organized by Head & Shoulders at Giga Mall shopping mall brings a multi-sensory experience journey to consumers. Customers can admire the simulation of the product's activities at the "Back of the market without dandruff" area, directly try the product and shine at the "Shining stage" area with a 360-degree viewing angle to "flex" achieve achieve without dandruff.
This improved product line is applied the active ingredient Piroctone Olamine combined with exclusive Coacervate technology, helping to penetrate deep into the scalp, effectively remove dandruff and create a protective layer to prevent dandruff from returning.
In addition, the new recipe is also equipped with 30% mint extract and nutrients, bringing a cooler feeling for longer, soft and smooth hair for a long time.
According to Ms. Nguyen Lan Phuong - Senior Manager of Head & Shoulders brand in Vietnam, this campaign conveys the message: "No dandruff - confident in taking control of your life", with the support of 2 brand ambassadors SOOBIN and Phao.
The event lasts from August 15 to 17 with many attractive activities and valuable gifts.